Keynote Speaker and Social Media Strategy Consultant
Marketing teams, corporate leaders, entrepreneurs, digital strategists, and organizations seeking to improve their social media presence and campaign effectiveness.
Zoe Cairns is an internationally recognized social media strategist, keynote speaker, trainer, and consultant who specializes in helping organizations develop and execute effective social media strategies. With over a decade of experience, she has worked with global brands, Fortune 500 companies, and government organizations to maximize the impact of their digital presence.
As the founder of ZC Social Media, Zoe provides strategic consulting, campaign development, and tailored training programs that enable businesses to confidently navigate the ever-evolving social media landscape. Her expertise lies in bridging the gap between strategy and execution, ensuring organizations not only understand social media but can apply it effectively to achieve measurable results.
Zoe has spoken in more than 14 countries, delivering insights at major global events and institutions. She has worked with organizations such as NATO and contributed to discussions with the European Parliament, sharing expertise on digital communication and strategy.
Zoe Cairns is a highly respected and proficient International social media Speaker, Trainer, and Consultant. Specializing in many areas but focusing on one of the many areas people do not cover when they first set out in social media, their Social Media Strategy.
Zoe works with many companies, brands, and Fortune 500 companies to make sure that they have a strategy and know-how to implement high profile campaigns to get the maximum from their Social Media activities.
Zoe Cairns’s passion is also sharing the message about social media and how it can be used in business. Zoe has traveled to over 14 countries to speak at many events including Poland (Where she was commissioned by Seldia EU to attend a Roundtable Conference to speak to European Parliament and Government), Amsterdam (The Social Media Strategies Summit), India (Socialathon 2014 for Digital Market Asia), Ireland, Madrid training a 1.2 billion company, Montenegro to speak for NATO, and Malaysia KL and UTAH, United States.
Zoe Cairns also appeared on ITV This Morning as a Social Media Expert to give her opinion on “When Social Media goes wrong!” and makes a regular appearance on BBC News, ITV Meridian, and KMTV.
She set up ZC social media over 10 years ago after initially getting into social media in her role as mortgage broker/IFA. ZC social media is a Social Media Agency that helps companies with their execution and provides bespoke management packages for their social media requirements. They provide bespoke in-house training and programs.
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Speaker fees can vary depending on factors such as expertise, demand, and event specifics. While some speakers may charge a flat fee for their services, others may have hourly rates. It’s best to discuss fee structures directly with the speaker or their representative to understand the pricing model.
Keynote speeches typically range from 30 to 90 minutes, with the duration determined by the speaker’s expertise, the event’s agenda, and audience preferences. Keynote speeches often include a combination of inspirational stories, practical insights, and actionable advice tailored to the event’s theme or objectives.
The scale of the event and audience size can indeed impact a speaker’s fee. Larger events with a broader reach or higher attendance may command higher fees due to increased exposure and demand. Conversely, smaller events or niche audiences may offer opportunities for more flexible pricing arrangements.
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