Embrace AI to sell smarter, serve better, and save time
Dive into the world of AI, where 90% of front-runners invest to stay ahead, yet only 14% feel ready to harness its power. This session is your bridge over that gap, offering
Build an AI-empowered organization
With 57% of leaders pivoting their companies towards an AI-driven horizon, it’s time to navigate your team through this change, not just to adapt but to lead and excel using AI.
This keynote unpacks
Defining Your AI Strategy Playbook
Despite over 90% of organizations acknowledging AI’s critical role in securing a competitive edge and fostering innovation, fewer than 10% have an AI playbook.
This program provides
Innovate and improve your service and sales to make hearts go pitter-patter
In a competitive landscape, this program introduces transformative strategies, enhanced by AI, to make your business irresistibly appealing to clients through impactful interactions.
Key takeaways include
Deliver big results in 100s of little ways
In a world where innovation is crucial but seldom realized, this program combines AI with inventive strategies for everyday breakthroughs
Julie Holmes is an innovation expert, entrepreneur, and technology leader who helps organizations harness creativity to drive meaningful results. With decades of experience in enterprise software and business transformation, she has built a reputation as a trusted advisor to executives and teams seeking to innovate with purpose.
As co-creator of award-winning business tools and a successful entrepreneur, Holmes has firsthand experience in translating ideas into revenue and growth. Her engaging presentations provide practical frameworks for innovation, showing leaders how to encourage creativity, prioritize ideas, and implement strategies that stick.
Holmes’ work extends across industries, from technology and finance to healthcare and retail. She inspires leaders to embrace disruption as an opportunity rather than a threat, creating cultures where adaptability and experimentation fuel success.
A highly interactive and energetic speaker, she combines storytelling, humor, and actionable insights to leave audiences motivated and equipped with practical tools they can use immediately.
Julie Holmes is a trailblazer in the world of technology, innovation, and artificial intelligence. With an infectious enthusiasm, sharp wit, and unparalleled expertise, Julie has cemented her status as a leading voice in enterprise technology and startup ecosystems. Over a distinguished 25-year career, Julie has evolved from a tech enthusiast to a revered inventor, tech founder, and AI expert, earning accolades and admiration along the way.
Julie Holmes’s journey began in the heart of the tech industry, where she honed her skills in enterprise technology. Her deep understanding of IT infrastructure, software development, and system integration laid the foundation for her later successes. Julie has worked with numerous Fortune 500 companies, helping them navigate the complexities of technology adoption and digital transformation.
Transitioning from corporate environments to the startup scene, Julie co-founded several tech startups that have revolutionized their respective fields. Her ventures have spanned a wide range of industries, including SaaS (Software as a Service), mobile applications, and AI-driven solutions. Julie Holmes’s ability to identify market gaps, coupled with her innovative mindset, has led to the creation of products that not only meet but exceed market demands. Her entrepreneurial spirit and relentless pursuit of excellence have been instrumental in bringing cutting-edge technologies to life.
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Julie Holmes is on a mission to enable businesses as they move through the labyrinth of modern technology and innovation. Her keynote speeches and breakout programs aren't just informative and practical; they're inspiring and entertaining - a perfect mix for audiences big and small.
As a seasoned inventor, tech founder, and business leader, Julie’s insights into innovation strategies and Artificial Intelligence (AI) focus on how they can be used to transform the way businesses operate and compete.
“In an age where innovation and AI reshape our world, the key to success lies in understanding and harnessing these powerful forces. I demystify AI and technology, making it accessible and actionable for businesses of all sizes. Let’s navigate this journey together, embracing innovation to create a future that’s not just advanced, but also human-centric and sustainable.” – Julie Holmes
With over two decades of leadership in enterprise technology, Julie has become a go-to expert for companies like Oracle, PeopleSoft, Expedia, and American Express. Her ability to simplify complex technological concepts into practical strategies is invaluable in helping businesses thrive in this new era.
Julie’s showreel highlights her dynamic approach to speaking, where she combines in-depth knowledge with a relatable style, making innovation and AI topics not just understandable but also engaging. Her sessions are known for being informative, inspiring, and filled with humor.
As a founder of two innovation companies, Julie doesn’t just talk about tech; she creates it. Her products are helping businesses expand in over 60 countries. She’s the author of “Little Big Bangs for Leaders” and the upcoming “Innovation in the Age of AI,” reflecting her commitment to leading-edge thinking in business technology.
Sales strategist Julie Holmes explains why sales success is not about chasing “roadkill” prospects but building long-term value, mapping the customer journey, and engaging the entire company in the sales process.
Julie Holmes opens her keynote with a humorous confession: in her early sales career, she relied on “sales roadkill”, prospects rejected or neglected by competitors. While this approach earned quick commissions, it ultimately brought in high-cost, high-maintenance customers who drained company resources.
Drawing on her upbringing on an Iowa farm, Holmes shares the lesson that true business value is not about what you drag in, but what you grow and nurture. She introduces the metaphor of “hunters and farmers” in sales: hunters chase new deals, while farmers nurture existing clients. In today’s marketplace, she argues, these roles must merge. Hunters need to think long-term about relationships, and farmers must proactively identify upsell opportunities.
Holmes stresses that sales is not just the responsibility of the sales team, “whole company selling” means every employee contributes to identifying, qualifying, and nurturing opportunities. Customers themselves can also become advocates and sellers through co-marketing and loyalty.
She cautions against viewing revenue as the sole measure of success, labeling it a vanity metric. Instead, she champions lifetime value as the metric that matters most, emphasizing the long-term returns from the right kinds of customers. To illustrate, she contrasts a two-year negotiation with a Fortune 500 company that yielded limited value beyond revenue, with a $20,000 deal with UFC’s parent company that generated millions in subsequent business through co-innovation and advocacy.
00:00 – Introduction: “Sales roadkill” and early mistakes.
03:00 – Hunters vs. farmers: merging roles for sustainable growth.
07:00 – Whole company selling: everyone contributes to sales.
12:00 – Why revenue is a vanity metric; focus on lifetime value.
15:00 – Case study: Fortune 500 client vs. UFC deal.
18:00 – Defining customer value beyond revenue.
21:00 – Mapping customer journeys and harvesting value.
24:00 – Closing: sales as a company-wide responsibility.
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He helps leaders harness AI to transform industries and scale impact.
He helps teams adapt to change and improve performance through innovation
He helps leaders understand markets, technology, and modern business strategy.
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