About: Sterling Hawkins
Sterling Hawkins is out to break the status quo. He believes that we can all unlock incredible potential within ourselves, and he’s on a mission to support people, businesses and communities to realize that potential regardless of the circumstances.
From a multi-billion dollar startup to collapse and coming back to launch, invest in and grow over 50 companies, Sterling takes that experience to work with C-level teams from some of the largest organizations on the planet and speaks on stages around the world.
Today, Sterling serves as CEO and founder of the Sterling Hawkins Group, a research, training and development company focused on human and organizational growth. He has been seen in publications like Inc. Magazine, Fast Company, The New York Times and Forbes.
Based in Colorado, Sterling is a proud uncle of three and a passionate adventurer that can often be found skydiving, climbing mountains, shark diving or even trekking the Sahara. Maybe you’ll even join him for the next adventure – and discover the breakthrough results you’re looking for. He’ll have your back, #NoMatterWhat.
The world today is permanently transformed with pandemic fallout, tech disruption, talent shortages and global instability leaving massive and debilitating uncertainty in its wake.
Change has always been inevitable for leaders to contend with, but the sheer scale and accelerating pace of change has become overwhelming for even the most diligent leaders. Unchecked, it can unconsciously leave people and companies fearful to take risk, resistant to growth and fatigued, fighting to keep up.
Discomfort is inevitable as we all contend with a world disrupted by technology, changed by the pandemic, and fraught with risk, talent shortages and incredible uncertainty.
Sterling has been through massive discomfort himself having come back from the brink to sell companies, finish ultra-marathons and get results no matter what it took.
Using that experience to work with leaders to hunt their own discomfort and bolstered by cutting edge research, you’ll be equipped with 5 practices to build your discomfort muscle, your capacity to deal with discomfort in any flavor it comes in, to make your team ready for anything and poised to create breakthrough growth.
Sterling was raised in his family’s supermarket, where his Dad created one of the first digital loyalty programs in the US, and together they created the first personalized marketing system for retailers.
Sterling’s leadership and vision has enabled retailers and their teams to step past the hype that traditional retail is dead. He has empowered organizations to use technology to unify experiences and redefine retail as a flourishing force to be reckoned with, now and in the future.