Dara Treseder is a powerhouse in the world of global marketing, innovation, and leadership. As the Chief Marketing Officer at Autodesk, she oversees the company’s worldwide marketing strategy, driving customer-centric growth, brand expansion, and industry-leading transformation initiatives. With a career that spans influential roles at Peloton, Carbon, GE, and Apple, Dara brings unmatched insight into how cutting-edge marketing drives business success. Her dynamic presence on stage, paired with her sharp intellect and relatable communication style, has made her one of the most sought-after speakers on marketing, brand strategy, digital transformation, and leadership.
Known for fusing creativity with data-driven strategy, Dara captivates audiences with stories from her journey at the intersection of technology, culture, and purpose. Dara Treseder delivers more than inspiration—she brings actionable insights forged through real-world experience, positioning her as a premier voice in 21st-century business leadership. With every keynote, she challenges organizations to think boldly, build authentically, and grow intentionally.
Dara Treseder’s career reflects a rare blend of operational expertise, creative brilliance, and thought leadership. At Autodesk, she leads a global marketing organization responsible for brand marketing, demand generation, digital marketing, and global communications. She owns Autodesk’s P&L for marketing and plays a pivotal role in the company’s transformation into a platform-driven powerhouse for design and engineering professionals.
Before joining Autodesk, Dara served as SVP and Global Head of Marketing, Communications, and Membership at Peloton. There, she led a transformative brand overhaul, spearheaded global campaigns, and navigated the company through a hypergrowth period, doubling its membership and solidifying its cultural relevance. Her leadership helped propel Peloton into one of the most recognized wellness and tech brands in the world.
Earlier in her career, Dara held marketing leadership roles at Carbon—an innovator in 3D printing—where she established a disruptive category narrative, and at GE, where she developed integrated campaigns for the GE Business Innovations unit. At Apple, she refined her product marketing acumen, contributing to global campaigns that shaped consumer perceptions of the brand’s hardware and software ecosystem.
Beyond her executive roles, Dara Treseder is a board director at both Robinhood and the Public Health Institute, underscoring her commitment to public impact and cross-sector innovation. She has also been named to Forbes’ “CMO Next,” Business Insider’s “Most Innovative CMOs in the World,” and AdAge’s “Women to Watch.”
Her thought leadership is featured in top-tier publications like Harvard Business Review, Fast Company, and Adweek. She has delivered keynote addresses at premier events including CES, Cannes Lions, Web Summit, and ANA Masters of Marketing, making her a consistent draw for audiences eager to understand what’s next in business and marketing.
Dara Treseder is more than a marketing executive—she’s a transformational leader whose insights and experiences inspire audiences to reimagine what’s possible in business, brand, and leadership. As Autodesk’s Chief Marketing Officer and a boardroom strategist, she speaks with authority, authenticity, and heart. With a proven record of elevating global brands and scaling innovation, Dara brings a future-focused lens that is deeply relevant to today’s rapidly evolving business landscape.
Her ability to deliver compelling, customized keynotes makes her a top choice for event planners seeking substance, strategy, and inspiration. With Dara Treseder on your stage, your audience will leave energized, enlightened, and equipped to lead with purpose.
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Speaker fees can vary depending on factors such as expertise, demand, and event specifics. While some speakers may charge a flat fee for their services, others may have hourly rates. It’s best to discuss fee structures directly with the speaker or their representative to understand the pricing model.
Keynote speeches typically range from 30 to 90 minutes, with the duration determined by the speaker’s expertise, the event’s agenda, and audience preferences. Keynote speeches often include a combination of inspirational stories, practical insights, and actionable advice tailored to the event’s theme or objectives.
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Maggie Nichols joined the Eureka! Ranch in 1999 after graduating from Miami University’s Farmer School of Business. After reading an article about the Ranch during an Entrepreneurship class, she decided that the Eureka! Ranch was the place where she was going to work. Months and dozens of pestering visits later, Founder, Doug Hall, finally acquiesced […]
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