Amirah Kassem: Celebrity Baker

Highlights:
  • In 2012, Amirah Kassem left behind a career in fashion to pursue her love of baking.
  • In just seven years, her high-concept bakery, Flour Shop, has exploded into a highly sought-after brand, renowned for creating treats that routinely provide unexpected whimsy and sparkly joy.

Formats:
Audience:
Outcomes:
Reviews: (0 reviews)
  • Travels from: Santa Monica, California
  • **Fee range: On Request

Keynote Topics

Amirah Kassem is an artist at heart and cake is her medium. Reflecting her multifaceted personality, she has created everything from a Chinese-takeout cake for Wu Tang Clan’s 20th Anniversary, to a Barbie Doll cake, inspired by her love for all things Barbie. She is a fanatic of all things rainbow and sparkles and is on a mission to spread joy via sprinkles and smiles. Her infectious personality and passion for food art is on full display as co-star of the upcoming Disney+ series,Foodtastic, premiering Fall 2021.

Amirah Kassem

Kassem grew up in Chihuahua, Mexico where she learned to bake from her mother. Later on, she attended the Fashion Institute of Design & Merchandising in Los Angeles. Her primary language is Spanish and her father is from Kuwait (hence the Arabic name).

Amirah’s baking career began as a hobby, selling cake ball truffles in SoHo while working for a high-end fashion brand. Her creations quickly took off and attracted the attention of the tastemakers of New York. Her clients have included Kim Kardashian, Sarah Jessica Parker, Katy Perry and Rachael Ray as well as brands like Vans, Harry Winston, and Alice + Olivia.

She and her fondant-free creations have been featured in Vogue, Harper’s BAZAAR, The New York Times, Bon Appetite, Forbes, Elle, and Teen Vogue. She has appeared on talk shows like Late Night With Seth Myers and The Rachael Ray Show. And Amirah Kassem has headlined food festivals like Food and Wine Festival, New York Wine and Food Festival and BottleRock. Her Cara the Unicorn Explosion Cake was featured as Instagram’s most memorable trend of 2017. Her food-based installations have been exhibited in museums around New York City and the world. When the Brooklyn Museum celebrated Takashi Murakami, Amirah used 10,000 gumballs to create her own art installation, reinterpreting the Murakami flower.

In 2019, Kassem’s first cookbook, The Power of Sprinkles, was released and instantly hit the best sellers list; in it she shares her colorful recipes and important memories. Inspired by her experience with baking, her book aims to allow anyone to bake and create their own master creations. Amirah Kassem’s aim is to make baking less scary and more fun so that everyone can bring joy into their homes and festivities. She has also released 3 children’s books, which showcase the magic of birthdays and their importance to our lives. Kassem has also moved beyond the cake with bakeware, perishables and dinnerware collection with Williams-Sonoma, a complete home collection with Pottery Barn Kids & Teen, and footwear and apparel with Vans.

Amirah Kassem lives in Santa Monica with her husband and business partner, Ross “the boss” Harrow, and her daughter Coco.

Contact us at Speakers Inc and follow us on Twitter

Videos

Interest to Book? Send us your enquiry

Speaker Contact Form

Enquiry Form

Talent Resources

Talent resources available for download

In order to view the below you must be logged in.

  • Powerpoint Slide – For meeting and event planners
  • Gallery Images
  • High Resolution Images
  • PDF Files
  • Books and Magazine Links
  • Music List
  • Podcast Shows
  • Courses
  • + more

Talent FAQ

View further speakers

  • (10)
Sam Quinones

Investigative journalist Sam Quinones is the best-selling author of Dreamland, the eye-opening chronicle of the causes underlying the American opioid crisis. Quinones’ work brought national attention to the topic, helping to breaking the silence and stigma surrounding the epidemic. Dreamland was honored as one of the best books of the year by Amazon.com, Slate.com, the Daily Beast, […]

  • Travels from: Los Angeles, CA
  • Leadership Speakers
  • (82)
Alencia Johnson

Alencia Johnson is a dynamic voice in social justice and culture change, with over a decade of experience at the forefront of activism, politics, corporate strategy, and entertainment. A trailblazer in integrating these cultural cornerstones, Alencia has built a reputation as a transformational leader who drives action through storytelling and advocacy. From campaign stages to […]

  • Travels from: Washington, DC
  • Leadership Speakers
  • (8)
Joel Zeff Comedian

Joel Zeff ignites energy like few others in the world of professional speaking. As a dynamic speaker, improvisational humorist, and author, he seamlessly blends humor, audience interaction, and insightful messaging to create memorable experiences that leave audiences inspired and invigorated. Joel’s unique approach involves inviting members of the audience to participate in hilarious improvisational exercises, […]

  • Travels from: Coppell, TX
  • Motivational Speakers
  • (52)
  • (1)

Vinh Giang is an internationally renowned keynote speaker who understands that the stage is never about the speaker—it’s about the audience. His electrifying presentations blend the art of illusion with powerful business and life lessons, leaving audiences inspired and transformed. With a unique perspective on communication, influence, and high-performance mindset, Vinh has mastered the ability […]

  • Travels from: Sydney, NSW
  • Mentalists
  • (19)
  • (4)
Dr. Todd Dewett

Dr. Todd Dewett is renowned globally as a leadership expert, authenticity advocate, best-selling author, and captivating speaker. With a distinguished career spanning over two decades, Todd has left an indelible mark on audiences worldwide through his powerful talks, insightful writings, and unwavering commitment to fostering authentic leadership. Dr. Todd Dewett | Leadership Expert A Beacon […]

  • Travels from: Houston, TX
  • Leadership Speakers
  • (11)

Noramay Cadena is a Managing Partner at Supply Change Capital, a pioneering venture firm that strategically invests in the convergence of food, culture, and technology. With a distinguished career path deeply rooted in venture capital, Noramay’s expertise spans the realms of innovation, entrepreneurship, and community empowerment. Previously, she served as a Managing Partner at MiLA […]

  • Travels from: Los Angeles, CA
  • STEM Speakers
  • (67)
  • (4)

Shane Feldman is a globally recognized leadership keynote speaker known for his unique ability to empower teams and create thriving, inclusive communities. With a decade of experience delivering customized, actionable insights, Shane has inspired millions to foster meaningful connections, drive engagement, and embrace the transformative power of collaboration in today’s rapidly evolving digital world. His […]

  • Travels from: Los Angeles, CA
  • Leadership Speakers
  • (57)
  • (3)
Chris Barton

In a world where technology has become an integral part of our lives, Chris Barton stands out as a visionary who has not only revolutionized the way we interact with it but has also epitomized the spirit of innovation and perseverance. As the creator of the iconic app Shazam, Barton’s journey from ideation to acquisition […]

  • Travels from: San Francisco, CA
  • Leadership Speakers
Disclaimer
The profiles and images embedded on these pages are from various conference entertainers and other talent.

These remain the property of its owner and are not affiliated with or endorsed by Speakers Inc.

Fee ranges where listed on this website are intended to serve as a guideline only.

All talent fees exclude VAT, travel and accommodation where required.

Subscribe to our Newsletter and get connected:

Your subscription could not be saved. Please try again.
Your subscription has been successful.

Newsletter

Subscribe to our newsletter and stay updated.

We use Brevo as our marketing platform. By submitting this form you agree that the personal data you provided will be transferred to Brevo for processing in accordance with Brevo's Privacy Policy.

Our Mission:

We are your partner creating memorable and engaging experiences that go beyond the event itself.

© All rights reserved 2025.  Designed using Voxel

Speakers Inc Logo 2024
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.