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This course will explain how to use a technique called Art of evangelism to change the hearts, minds, and actions of your customers, colleagues, and employees. Evangelism is an innovative approach to sales, marketing, and management. It means mobilizing your customers and staff into becoming as passionate about a cause as you are.
Do you want to change the world like Apple?
I first learned the technique of evangelism at Apple where my job was to convince developers to believe in Macintosh before it was “real.” I also used evangelism to convince developers and customers to believe in Apple during some of its challenging times. And the rest is history.
Subsequently I’ve used evangelism to introduce many new products. I’m currently the chief evangelist of Canva, the online graphics design service that empowers people to create great graphics. We’ve signed up over 10 million customers in 179 countries in less than four years. That’s the power of evangelism!
This course distills my 30+ years of experience as an evangelist into a straightforward handbook for putting evangelism into action.
Contact us at Speakers Inc and follow us on Twitter
Guy Kawasaki is the chief evangelist of Canva, an online graphic design tool, and executive fellow at the Haas School of Business at UC Berkeley. Formerly, he was an advisor to the Motorola business unit of Google and chief evangelist of Apple.
He is also the author of The Art of Social Media, The Art of the Start, APE: Author, Publisher, Entrepreneur, Enchantment, and nine other books. Kawasaki has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.
Learning Points
This course is for people who want to make a difference. If you want to transcend traditional sales and marketing in order to create believers, this course is for you. If you want to challenge the status quo, the mediocre, and the mundane, take action to become a world-class evangelist.
Who this course is for:
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Guy Kawasaki is currently serving as the Chief Evangelist of Canva, a leading online design platform, he continues to shape the way businesses and individuals approach creative expression. Kawasaki is also the creator and host of Guy Kawasaki’s Remarkable People podcast, where he interviews a diverse array of individuals who have made significant impacts in […]
Emotional Mastery for Men is a 5-Part Workshop designed specifically for the unique challenges facing men to help stop their emotions from overpowering their intellect. Whether you prefer virtual or in-person sessions, Ramsey Bergeron can tailor his workshops to meet your needs. From half-day sessions to intensive 2-day executive workshops, he provides practical tools and […]
Web Camera Confidence is an interactive experience designed to give you on-camera strategies and tools to PROJECT COMPETENCE, CONFIDENCE, AND CREDIBILITY WITH EASE! Do you ever struggle in front of a camera or have moments of panic, discomfort, or anxiety in a virtual meeting? Web Camera Confidence Your brain shuts down….. You can’t find the words […]
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The only pitch it perfect program that teaches you how to move from side hustle defeat to paid brand collabs—in less than one week. Build a brand, attract raving followers, land national media, and get paid to work with brands you love! Pitch it Perfect The only proven program for content creators and brand founders who want […]
For your ideas to have impact, they must stick with an audience. A sticky idea is understood, remembered, and it changes something (whether opinions or behaviors or beliefs). And Dan Heath–along with his brother Chip–has literally written the book on Make Your Ideas Stick. The Heath brothers wrote Made to Stick: Why Some Ideas Survive and Others […]
In Growth IQ videobooks, author Tiffani Bova draws on decades of experience to identify ten growth paths to help your business conquer these challenges. Is your company recovering from a slowdown in growth? Or perhaps you can’t figure out how to sustainably scale? Growth IQ Videobook You’ll learn the tools needed to tackle growth in […]
Let’s be honest – you want more abundance in your life with my Abundance Mini Course. YOU HAVE NEXT-LEVEL SALES AND FINANCIAL GOALS THAT YOU DREAM OF HITTING, AND YOU ALSO WANT THE EXPERIENCE OF A MORE CONSISTENT FLOW OF MONEY WITHOUT GUILT, HANGUPS OR ANXIETY. And maybe you’ve already done a lot of work […]
Survive Disruptive Change For yourself, your team and your business. (Spoiler alert, Covid wasn’t the only deep disruption we’re all going to face in the 2020s). Get Ready to Deep Disruptive Change FREE video mini-series of the 4IR and the implications for you, your career and your industry. Contact us at Speakers Inc and follow us on Twitter
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