The Art of Evangelism

Payment Options

  • One-Time Payment
  • Cost: $99.99
  • UDemy Academy
About Course

This course will explain how to use a technique called Art of evangelism to change the hearts, minds, and actions of your customers, colleagues, and employees. Evangelism is an innovative approach to sales, marketing, and management. It means mobilizing your customers and staff into becoming as passionate about a cause as you are.

Do you want to change the world like Apple?

I first learned the technique of evangelism at Apple where my job was to convince developers to believe in Macintosh before it was “real.” I also used evangelism to convince developers and customers to believe in Apple during some of its challenging times. And the rest is history.

The Art of Evangelism

Subsequently I’ve used evangelism to introduce many new products. I’m currently the chief evangelist of Canva, the online graphics design service that empowers people to create great graphics. We’ve signed up over 10 million customers in 179 countries in less than four years. That’s the power of evangelism!

This course distills my 30+ years of experience as an evangelist into a straightforward handbook for putting evangelism into action.

Contact us at Speakers Inc and follow us on Twitter

Guy Kawasaki is the chief evangelist of Canva, an online graphic design tool, and executive fellow at the Haas School of Business at UC Berkeley. Formerly, he was an advisor to the Motorola business unit of Google and chief evangelist of Apple.

 

He is also the author of The Art of Social Media, The Art of the Start, APE: Author, Publisher, Entrepreneur, Enchantment, and nine other books. Kawasaki has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.

Learning Points

This course is for people who want to make a difference. If you want to transcend traditional sales and marketing in order to create believers, this course is for you. If you want to challenge the status quo, the mediocre, and the mundane, take action to become a world-class evangelist.

 
Who this course is for:

  • Entrepreneurs, marketers, and salespeople trying to rise above the noise level in their markets by creating and promoting fantastic products
  • Engineers and product managers who are introducing new products
  • Companies that need third-party developers and partners
  • My target audience is not people with more money than brains who want to buy market share and make a quick buck.

  • Define your cause, whether it is a business or a public interest concern
  • Create a mantra, goals, and tactics to further your cause
  • Effectively pitch and demo your product
  • Use the stages of evangelism to accelerate your success
  • Leverage social media to evangelize more widely
  • Find, train, and recruit new evangelists

  • 2.5 hours on-demand video
  • 3 articles
  • 14 downloadable resources
  • Access on mobile and TV
  • Certificate of completion

Videos

Instructor Speaking Profiles

Guy Kawasaki
  • Marketing Expert

Guy Kawasaki is currently serving as the Chief Evangelist of Canva, a leading online design platform, he continues to shape the way businesses and individuals approach creative expression. Kawasaki is also the creator and host of Guy Kawasaki’s Remarkable People podcast, where he interviews a diverse array of individuals who have made significant impacts in […]

  • (20)

User Reviews

View other courses available

Debbie Millman
  • Creativity Courses

When you look at the choices you’ve made in your life to REINVENTING YOU, or when you consider your future, do you base your decisions on what’s possible, or on what you believe to be more realistic? There’s a lot to be said for making choices based on safety and stability, but that often comes […]

  • Instructor: Debbie Millman
  • Linkedin Learning
Dr. Willie Jolley

Dr. Willie Jolley answers the age-old question: What are the secrets that sustain successful organizations through difficult times? How can you help you team to not only survive the setbacks of business and life, but go past just surviving to actually thriving with Turn A Setback Into A Comeback video? Dr. Willie Jolley shares answers […]

  • Instructor: Dr. Willie Jolley
  • Vimeo On-Demand
Shep Hyken

Create an amazing On-Demand Customer Service experience, a collaborative corporate culture, and increase repeat business and revenue. What Is Happening on the Inside of Your Organization Is Felt on the Outside by Your Customers. The importance of a corporate culture that fulfills and excites its employees cannot be underestimated. Some of the best organizations know […]

  • Instructor: Shep Hyken
  • Online Course
Daymond John
  • Business Strategy

Learn the proper way to set up your business and how to start Building Business Credit for your future success. As “The Peoples Shark”, Daymond has made an impact on the hopeful entrepreneurs vying for an investment in the Tank, as well as the millions of weekly viewers sitting at home, through his relatable story […]

  • Instructor: Daymond John
  • Currently Discounted
  • Media Training

What is The Ultimate VSL? And why do you need one? A VSL (Video Sales Letter) is the future of marketing and something you have definitely come across multiple times in a week. It incorporates automation by generating clients and revenue all day and all night. You don’t have to be in “client acquisition mode” […]

  • Instructor: Kerry Barrett
  • Currently Discounted
Nadia Bilchik
  • Soft Skills

Web Camera Confidence is an interactive experience designed to give you on-camera strategies and tools to PROJECT COMPETENCE, CONFIDENCE, AND CREDIBILITY WITH EASE! Do you ever struggle in front of a camera or have moments of panic, discomfort, or anxiety in a virtual meeting? Web Camera Confidence Your brain shuts down….. You can’t find the words […]

  • Instructor: Nadia Bilchik
  • Online Course
Dan Heath
  • Business Strategy

For your ideas to have impact, they must stick with an audience. A sticky idea is understood, remembered, and it changes something (whether opinions or behaviors or beliefs). And Dan Heath–along with his brother Chip–has literally written the book on Make Your Ideas Stick. The Heath brothers wrote Made to Stick: Why Some Ideas Survive and Others […]

  • Instructor: Dan Heath
  • UDemy Academy
Michael McQueen

Every business and industry is facing an unprecedented level of digital, demographic and regulatory disruption. In this turbulent climate, it is vital to stay one step ahead with the Battle for Relevance Masterclass. Winning the Battle for Relevance Masterclass Based on Michael McQueen’s international bestselling book, this deep-dive online masterclass course will help you: Determine your […]

  • Instructor: Michael McQueen
  • Online Course

The profiles and artwork embedded on these pages are from various speakers and talent.

WeSpeak Global provides costs that are accurate at time of publishing.

These remain the property of its owner and not affiliated with or endorsed by WeSpeak Global.

Course Fees listed on this website are intended to serve as a guideline only.

Subscribe to our Newsletter and get connected:

Your subscription could not be saved. Please try again.
Your subscription has been successful.

Newsletter

Subscribe to our newsletter and stay updated.

We use Brevo as our marketing platform. By submitting this form you agree that the personal data you provided will be transferred to Brevo for processing in accordance with Brevo's Privacy Policy.

Our Mission:

We are your partner creating memorable and engaging experiences that go beyond the event itself.

© All rights reserved 2025.  Designed using Voxel

Speakers Inc Logo 2024
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.