The Art of Evangelism
Payment Options
- One-Time Payment
- Cost: $99.99
- UDemy Academy
About Course
This course will explain how to use a technique called Art of evangelism to change the hearts, minds, and actions of your customers, colleagues, and employees. Evangelism is an innovative approach to sales, marketing, and management. It means mobilizing your customers and staff into becoming as passionate about a cause as you are.
Do you want to change the world like Apple?
I first learned the technique of evangelism at Apple where my job was to convince developers to believe in Macintosh before it was “real.” I also used evangelism to convince developers and customers to believe in Apple during some of its challenging times. And the rest is history.
The Art of Evangelism
Subsequently I’ve used evangelism to introduce many new products. I’m currently the chief evangelist of Canva, the online graphics design service that empowers people to create great graphics. We’ve signed up over 10 million customers in 179 countries in less than four years. That’s the power of evangelism!
This course distills my 30+ years of experience as an evangelist into a straightforward handbook for putting evangelism into action.
Contact us at Speakers Inc and follow us on Twitter
About Instructor
Guy Kawasaki is the chief evangelist of Canva, an online graphic design tool, and executive fellow at the Haas School of Business at UC Berkeley. Formerly, he was an advisor to the Motorola business unit of Google and chief evangelist of Apple.
He is also the author of The Art of Social Media, The Art of the Start, APE: Author, Publisher, Entrepreneur, Enchantment, and nine other books. Kawasaki has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.
Learning Points
Who is this for?
This course is for people who want to make a difference. If you want to transcend traditional sales and marketing in order to create believers, this course is for you. If you want to challenge the status quo, the mediocre, and the mundane, take action to become a world-class evangelist.
Who this course is for:
- Entrepreneurs, marketers, and salespeople trying to rise above the noise level in their markets by creating and promoting fantastic products
- Engineers and product managers who are introducing new products
- Companies that need third-party developers and partners
- My target audience is not people with more money than brains who want to buy market share and make a quick buck.
What will you learn?
- Define your cause, whether it is a business or a public interest concern
- Create a mantra, goals, and tactics to further your cause
- Effectively pitch and demo your product
- Use the stages of evangelism to accelerate your success
- Leverage social media to evangelize more widely
- Find, train, and recruit new evangelists
Material included
- 2.5 hours on-demand video
- 3 articles
- 14 downloadable resources
- Access on mobile and TV
- Certificate of completion
Videos
View Course Categories
Instructor Speaking Profiles
- Marketing Expert
Guy Kawasaki is currently serving as the Chief Evangelist of Canva, a leading online design platform, he continues to shape the way businesses and individuals approach creative expression. Kawasaki is also the creator and host of Guy Kawasaki’s Remarkable People podcast, where he interviews a diverse array of individuals who have made significant impacts in […]
View other courses available
- Entrepreneurship
Are you longing to learn how to become a top-level career coach with Amazing Career Coach Certification and developer of professional women AND take the right marketing and business growth steps to build success, confidence and impact in coaching work you love? The Amazing Career™ Coach Certification with Kathy Caprino is for you! Knowing exactly […]
- Instructor: Kathy Caprino
- Online Course
- Business Strategy
For your ideas to have impact, they must stick with an audience. A sticky idea is understood, remembered, and it changes something (whether opinions or behaviors or beliefs). And Dan Heath–along with his brother Chip–has literally written the book on Make Your Ideas Stick. The Heath brothers wrote Made to Stick: Why Some Ideas Survive and Others […]
- Instructor: Dan Heath
- UDemy Academy
- Storytelling Courses
Powerful Storyteller is a way to make people care about products, brands, and causes. It can facilitate sales, marketing, presentations, and about any other task that requires a human connection. LinkedIn Influencer and best-selling business author Shane Snow shares his approach to crafting compelling stories. Learn how to make people care with personal stories, brand […]
- Instructor: Shane Snow
- Free
- Public Speaking
Take your growth to the next level. This Rock Star Speaker Coaching package includes our premier public speaking course – How to be a “Rock Star” Public Speaker – as well as three, 45 minute customized one-on-one communication coaching sessions. “Rock Star Speaker Coaching” Public speaking is a learned skill. And, becoming a better speaker […]
- Instructor: Liz Brunner
- One-Time Payment
- Wellness Course
This self-paced training program walks you through the foundations of Stress Mastery, including the 4 core habits and the Brain Recharge Process. You will also receive access to the full Stress 360 Assessment and a debrief video to help you learn about your unique relationship with stress, as you begin to transform it for good. […]
- Instructor: Dr. Heidi Hanna
- Online Course
- Business Strategy
”Own Your Industry” is an internationally accredited CPD course. The Own Your Industry author-led course is a step-by-step guide which shows you what you can do in order to position yourself as the “go-to-name” in the industry that you play in. When you are recognised as the expert, people will flock to you. This author-led […]
- Instructor: Douglas Kruger
- FutureSelf Academy
- Pitching Courses
A company’s future often depends on how it is presented to others. Learn how to perfect your pitch from master presenter and deal maker Marcus Lemonis. Pitch Perfect Online Course From securing investors to winning new accounts, Marcus details ways to supercharge the way you pitch yourself & your business. Contact us at Speakers Inc and download […]
- Instructor: Marcus Lemonis
- Free
- Leadership Courses
Successfully make working from home requires massive amounts of discipline, retraining your brain, and clearly communicating with everyone around you. This course gives you everything you need to work productively whether you work from home all the time or just a few days a month. The online course that will teach you how to increase […]
- Instructor: Jones Loflin
- Online Course
Disclaimer:
The profiles and artwork embedded on these pages are from various speakers and talent.
WeSpeak Global provides costs that are accurate at time of publishing.
These remain the property of its owner and not affiliated with or endorsed by WeSpeak Global.
Course Fee Information:
Course Fees listed on this website are intended to serve as a guideline only.
