I recently stayed at a five-star hotel and found a major marketing problem lurking in the wardrobe in my room and then realised everything you do is marketing Upon check-in I was welcomed enthusiastically, and my membership status recognised with a room upgrade.
I was even presented with a welcome gift to thank me for my loyalty. I made my way up to my room and my luggage was promptly delivered to my room by the cheery concierge. At this point, I have paid just over $300 to the hotel and had my credit card authorised for a further $100 for incidentals.
I opened the wardrobe to hang up some clothes and my heart sank. With 5-6 positive touchpoints in my experience so far — all that said ‘we value your loyalty’ — I was now faced with coat hangers that say ‘we assume you’re a thief’. I realise that in the scheme of things, annoying coat hangers that are permanently attached to prevent theft is a pretty minor issue.
But it’s still sending a covert message that belies what the hotel is going to great lengths to communicate overtly. Come on hotels, you can do better.
If you really do value my loyalty, give me some proper coat hangers. I promise I won’t steal them.
Contact us at Speakers Inc and subscribe to our Podcast Channel
Chris Bertish Captains Log July, 2022 26° 50.56 N, 134° 27.03 W Pacific Ocean Storms of the mind / Taking the on-ramp – SuperHighway bound / First signs of the Trades or not! Decoy.. / De-stinkify day- Swim day / Tech issues- backups & redundancies / The gift -Mind & shape shifting / The shuffle! / […]
Branding Benefits Professional Women in leadership roles manage their Personal Brands on a daily basis; and they started focusing on creating theirs early-on in their careers. Why do they focus on Personal Branding? And why has it become such a hot topic in the workforce today? Smart women in business understand the basic concept that […]
Kevin Gaskell seems to be meeting more and more people in business at the moment who are concerned that the economy is a bumpy ride and unpredictable. You can certainly feel a lot of turbulence in the air; Brexit, Trump, FX rates, inflation, Russia, Middle East, fake news etc. The truth is that if you […]
Practice These Skills to Become a Great Resilient Leader When my friend Petra was diagnosed with cancer, not once, but twice, life gave her no choice but to be strong. When she went into remission for the second time, she decided she was going to wake people up to the precious gift of time. Through […]
I have worked with corporate teams that measure Leadership Effectiveness and what seems like everything. My concern with these teams isn’t what they are measuring, but rather what they are not measuring – leadership effectiveness. Teams measure on-time delivery, sales call per day, employee engagement, and so many more useful metrics. I’ve even seen a […]
Speakers Inc chats with Chris Lemons | Meet the Speaker. In September of 2012, a freak failure of the dynamic positioning system of the vessel Chris Lemons was working under, resulted in the umbilical which provides him with breathing gas, light and heat being severed completely. He was left on the sea-bed, in complete darkness […]
If you’re a sports fan like I am, this is a great time! March Madness launches shortly YOUR highlight reel — but today, eyes are on the free agents signing new contracts in the NFL. All-day long, sports networks are showing highlight reels of a player’s performance. However, when you examine who gets paid the […]
Speakers Inc is your Unique Speaker Bureau International in today’s fast-paced world, where the success of an event hinges on delivering impactful and memorable experiences, event planners require a partner who understands their needs inside and out. Enter Speakers Inc, the Unique Speaker Bureau International and ultimate solution for sourcing world-class keynote speakers, emcees, and […]
No results available
Our Mission:
© All rights reserved 2026. Designed using Voxel