I recently stayed at a five-star hotel and found a major marketing problem lurking in the wardrobe in my room and then realised everything you do is marketing Upon check-in I was welcomed enthusiastically, and my membership status recognised with a room upgrade.
I was even presented with a welcome gift to thank me for my loyalty. I made my way up to my room and my luggage was promptly delivered to my room by the cheery concierge. At this point, I have paid just over $300 to the hotel and had my credit card authorised for a further $100 for incidentals.
I opened the wardrobe to hang up some clothes and my heart sank. With 5-6 positive touchpoints in my experience so far — all that said ‘we value your loyalty’ — I was now faced with coat hangers that say ‘we assume you’re a thief’. I realise that in the scheme of things, annoying coat hangers that are permanently attached to prevent theft is a pretty minor issue.
But it’s still sending a covert message that belies what the hotel is going to great lengths to communicate overtly. Come on hotels, you can do better.
If you really do value my loyalty, give me some proper coat hangers. I promise I won’t steal them.
Contact us at Speakers Inc and subscribe to our Podcast Channel
The Great Debate in Event Planning – Virtual, Hybrid, or In-Person? The event planning industry is buzzing with controversy: is the future of events virtual, hybrid, or in-person? As technology continues to evolve and attendee expectations shift, planners face the challenge of choosing formats that balance innovation, accessibility, and impact. This debate is not just […]
Mastering the Art of a Business Emcee New York: Elevating Conferences with Speakers Inc In the bustling metropolis of New York, where innovation and business convergence are the heartbeat of the city, the role of a Business Emcee takes center stage. As a pivotal element in orchestrating conferences and corporate events, a skilled emcee plays […]
How AI is Revolutionizing Customer Experience in the Workplace and in today’s rapidly evolving business landscape, Artificial Intelligence (AI) has become a cornerstone for enhancing customer experience (CX). As companies strive to exceed customer expectations, AI tools are proving indispensable in delivering personalized, efficient, and engaging services. Experts like Jay Baer, Dan Gingiss, Brittany Hodak, […]
Elizabeth McCormick’s journey to becoming a renowned speaker is rooted in her remarkable career in the military. As a Black Hawk Helicopter Pilot, she faced challenges and triumphs that shaped her into the inspiring leader she is today. Rising through the ranks to become Chief Warrant Officer 2, Elizabeth honed her skills in leadership, resilience, […]
Getting out of sync with a relatively new habit is easy. Getting back into the flow with that new habit is exceptionally hard. Stop Prospecting. Two habits I have started, stopped and restarted several times are daily writing and prospecting. So today, I’m going to write about prospecting… I’m not sure that counts as actual prospecting, […]
Remembering Eddie Osterland: America’s First Master Sommelier The wine world lost a true pioneer in September 2023 with the passing of Eddie Osterland, America’s first Master Sommelier. A trailblazer in the industry, Eddie was more than just a wine expert; he was an educator, an entertainer, and an inspiration to countless professionals and enthusiasts alike. […]
Why Teams and Employees Resist Change: Understanding the Dynamics and Overcoming the Barriers Change is an inevitable force in the modern workplace. Companies restructure, policies shift, technologies evolve, and markets fluctuate. Despite change being constant, teams often respond with hesitation or even outright resistance. Leaders who fail to understand the root causes behind this resistance […]
Elevating the Customer Experience at Airports: How Airports are Enhancing Every Passenger’s Journey For travelers around the world, airports serve as the gateway to their adventures and journeys, but this Customer Experience at Airports can often be challenging due to stress, long lines, and crowds. In response, airports have started transforming their customer experience (CX) […]
Our Mission:
© All rights reserved 2025. Designed using Voxel
