Everything you do is Marketing

  • Author: Amanda Stevens
Reading time: 2 min
  • Word Count: 226
Read the news article

I recently stayed at a five-star hotel and found a major marketing problem lurking in the wardrobe in my room and then realised everything you do is marketing Upon check-in I was welcomed enthusiastically, and my membership status recognised with a room upgrade.

 

I was even presented with a welcome gift to thank me for my loyalty. I made my way up to my room and my luggage was promptly delivered to my room by the cheery concierge. At this point, I have paid just over $300 to the hotel and had my credit card authorised for a further $100 for incidentals.

I opened the wardrobe to hang up some clothes and my heart sank. With 5-6 positive touchpoints in my experience so far — all that said ‘we value your loyalty’ — I was now faced with coat hangers that say ‘we assume you’re a thief’. I realise that in the scheme of things, annoying coat hangers that are permanently attached to prevent theft is a pretty minor issue.

But it’s still sending a covert message that belies what the hotel is going to great lengths to communicate overtly. Come on hotels, you can do better.

If you really do value my loyalty, give me some proper coat hangers. I promise I won’t steal them.  

 

Contact us at Speakers Inc and subscribe to our Podcast Channel

Was this article helpful?

Further articles you may enjoy:

  • (21)

THE AI WORKFORCE REVOLUTION: THE AUGMENTED FUTURE The world of work is constantly evolving, and as technology advances at an unprecedented pace, it is becoming increasingly clear that the workforce of tomorrow will look vastly different from the one we know today. A new term has emerged in this brave new world— the augmented workforce. […]

  • June 20, 2023
  • (77)

This week, we’re spotlighting Top 5 Motivational Speakers May 2025 who are transforming audiences with their stories, insights, and unmatched stage presence: Cameron Atlas, Nikki Stone, Alex Weber, Matthew Luhn, and Maja Kazazic. But before we dive into their brilliance, let’s quickly look at what makes motivational speakers such a vital asset for events of […]

  • May 12, 2025
  • (12)

Can a Business Learn from a Keynote Sales Speaker in today’s competitive business environment, staying ahead of market trends and customer behavior is no longer optional it’s essential. That’s where a keynote sales speaker can become a game-changer for your organization. These professionals don’t just inspire they deliver real-world strategies, tested insights, and powerful motivation […]

  • November 19, 2025
  • (10)

Unlocking Success: The Power of Booking Top Keynote Conference Speakers in San Francisco Introduction: Conferences play a pivotal role in fostering collaboration, knowledge sharing, and professional development. Choosing the right keynote speakers can significantly impact the success of an event. In the vibrant city of San Francisco, California, renowned for its innovation and diverse industries, […]

  • January 22, 2024
  • (30)

Best Motivational Speakers in San Diego, a city known for its vibrant culture, innovative spirit, and beautiful coastline, is also home to some of the most inspirational and sought-after motivational keynote speakers. These individuals bring a wealth of knowledge, experience, and energy to any event, making them ideal for conferences, corporate gatherings, and seminars. Here’s […]

  • July 23, 2024
  • (6)

Empowering Voices: Celebrating Women’s Month San Diego 2024 In the vibrant city of San Diego, Women’s Month serves as a poignant celebration of the resilience, achievements, and contributions of women across diverse fields. As the month unfolds, what better way to honor this spirit than by highlighting and celebrating the impactful Women’s Month keynote speakers […]

  • March 4, 2024
  • (3)

The latest jobs report–published August 5–showed that the United States added over half a million new jobs in the month of July. Are we on the brink of an Un-Recession? Unemployment is at or a near a 50-year low. Both points add credence to a growing number of economists who are pushing back against the […]

  • December 23, 2022
  • (31)

How to Book an Event Host when you Imagine this: you’ve spent months planning the perfect event. You’ve secured a stunning venue, curated an impressive guest list, and scheduled remarkable speakers. But when the big day arrives, something feels off. Transitions are clunky, the energy dips, and the audience starts to disengage. How to Book […]

  • December 6, 2024

Subscribe to our Newsletter and get connected:

Your subscription could not be saved. Please try again.
Your subscription has been successful.

Newsletter

Subscribe to our newsletter and stay updated.

We use Brevo as our marketing platform. By submitting this form you agree that the personal data you provided will be transferred to Brevo for processing in accordance with Brevo's Privacy Policy.

Our Mission:

We are your partner creating memorable and engaging experiences that go beyond the event itself.

© All rights reserved 2026.  Designed using Voxel

AI Assistant
Speakers Inc Logo 2024
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.