You don’t have to be a genius to be a leader of genius!
- Author: Kevin Gaskell
Read the news article
I have been leading companies for 25 years, You don’t have to be a genius to be a leader of genius! – my earliest challenges were to rebuild a broken Porsche brand and then to inspire the team at BMW GB to achieve a 500% improvement in profit while transforming the service levels of an industry.
Since then, Kevin Gaskell has founded start-ups, driven turnarounds and built companies in numerous sectors. Our teams have won awards and been recognised as some of the best in the world. They have also created over GBP 3 billion in shareholder value.
Now that the immediate shock of the pandemic is receding, we need to lead our teams in a way which encourages agility and dynamic growth. My view is that people are incredible. Ordinary people, led well, can achieve extraordinary results. I believe that people can be inspired to stop chasing immediate rewards but rather think about building something that lasts, creating something of which they are proud. The principles and techniques of inspirational leadership are transferable. I help leaders and teams to deliver them:
1. High performance begins and ends with engagement. The leader’s role is to establish a clear vision of success. Everyone needs to understand what success will look like, what it will sound like and what it will feel like. What will it mean for the customer when we get there? Everyone in the team has a role to play so we give them the opportunity to get excited and engaged.
2. Challenges are opportunities for growth. Address the fear of change by discussing the new status we are striving for. Evaluate carefully the opportunities and the marketplace and deal only in facts. Get excited together by being enthusiastic about the freedom to make real and substantial change. Invite team members to move quickly.
3. Make it easy for the team to contribute. Build a clear, but simple, plan. Share it. Invite comments and ideas. Excite the high performers to become leaders at every level in the organisation. Be totally inclusive of talent and ideas – let people dream! Communicate the successes of individual’s ideas and improvements.
4. Praise first, challenge later. Provide regular feedback. Make heroes of the high performing teams by praising their approach to a challenge. A positive approach can be transferable to other areas. Leadership is about creating a positive culture and letting the team run. It is not the end of the world if it goes wrong.
5. Recognise that people are amazing. Leading teams to high performance is about creating the belief that ideas and challenge are progress. Set a positive example, be approachable, consistent, and make champions visible. Positive belief is an energy which transfers to others.
Further articles you may enjoy:
- (5)
If you’ve been having trouble concentrating recently, you’re not alone and here is an article on How to Conquer Burnout at Work. A recent survey conducted by FlexJobs and Mental Health America found that 75% of people have had work-related burnout, with 40% feeling burned out during the pandemic. And according to a July MetLife […]
- December 20, 2022
- (3)
The Cost of Neglecting Customer Experience in today’s competitive events industry, customer experience (CX) has emerged as a defining element of success. Event planners and bookers are no longer evaluated solely on logistics or creativity; instead, they are judged by the overall experience they provide—from the first point of contact to the post-event follow-up. Neglecting […]
- April 23, 2025
- (9)
We’re thrilled to bring back our Speakers Inc Virtual Speaker Showcase in 2026 and this edition is proudly focused on spotlighting the exceptional speaker talent emerging from South Africa. This isn’t just another webinar. It’s a curated, high-production showcase designed to present dynamic speakers to the people who book them such as corporate event planners, […]
- September 30, 2025
- (24)
Zion Clark Story as an awe-inspiring athlete and motivational speaker, has recently joined Speakers Inc as an exclusive keynote speaker for corporate events. His life story, a testament to unyielding resilience and indomitable spirit, serves as a beacon of inspiration for anyone facing seemingly insurmountable challenges. Zion Clark Story: A Tale of Unyielding Resilience Overcoming […]
- September 9, 2024
- (2)
Authentic Leadership Building Trust, Connection and Productivity in Corporate Culture Authentic leadership is more than a buzzword; it’s a powerful approach to building trust, enhancing communication, and fostering a culture where people feel safe, valued, and genuinely engaged. At its core, authentic leadership is about leading with integrity, self-awareness, and transparency. It doesn’t mean being […]
- October 28, 2024
- (6)
I recently stayed at a five-star hotel and found a major marketing problem lurking in the wardrobe in my room and then realised everything you do is marketing Upon check-in I was welcomed enthusiastically, and my membership status recognised with a room upgrade. I was even presented with a welcome gift to thank me […]
- January 16, 2023
- (6)
Speakers Inc is available to offer you our LGBTQ Pride Speakers who offer Inspirational Leadership keynotes to open or close your next leadership and medical event or conference. Speakers Inc is a leading All American Speakers Bureau for motivational speakers that delivers keynotes over 400 times per year. Our LGBTQ and Pride Speakers are available […]
- December 21, 2022
- (2)
How to Choose the Right Keynote Speaker for Your Event How to Choose the Right Keynote Speaker for Your Event which can make the difference between an event that attendees quickly forget and one that inspires action long after the final applause. Whether you’re organizing a corporate conference, leadership summit, sales meeting, or association event, […]
- June 19, 2026