Barb Stuckey: Wellness Speaker
Food innovation leader and taste expert Barb Stuckey helps brands elevate flavor, consumer insight and product development through decades of experience shaping breakthrough foods and beverages for national markets.
Quick Facts:
- Highlights:
- President and Chief Innovation Officer at Mattson
- Nationally recognized expert in taste science, food trends and product development
- Author of Taste What You’re Missing and Taste
- Regular Forbes.com contributor on food and innovation
- Formats: Keynote speaker, food innovation expert and taste educator
- Audiences: Food and beverage brands, CPG innovators, culinary schools, R&D teams, product developers and organizations seeking flavor improvement and consumer-driven innovation.
- Outcomes:
- Clear frameworks for improving flavor and understanding the science behind taste.
- Actionable insights on food trends, consumer behavior and product development.
- Strategies to elevate innovation processes and create products that resonate with today’s market.
- Travels from: San Francisco, CA
- **Fee range: On Request
Talent Services
Talent Short Bio
Barb Stuckey is President and Chief Innovation Officer at Mattson, the nation’s leading independent developer of foods and beverages for retail and chain restaurants. Since joining the company in 1997, she has become one of the industry’s most respected voices in taste science, food trends, innovation strategy and consumer insights. Her work centers on improving flavor and guiding companies through the full product development process, from ideation to commercialization.
With more than two decades of daily tasting embedded into her role, Barb has refined a rare ability to diagnose flavor challenges and teach others how to make food taste better. She distilled this expertise into her acclaimed book Taste What You’re Missing, later re-released as Taste, which introduced scientific yet accessible insights on how humans experience flavor.
Barb’s passion for taste education extends into the classroom as a long-standing instructor at The San Francisco Cooking School, where she teaches the Fundamentals of Taste to each entering class. She is also a regular contributor to Forbes.com, writing on food industry trends and innovation, and serves on the advisory board of the Plant Based Foods Association.
Read Full Bio
Barb Stuckey has been at Mattson since 1997, and is currently President and Chief Innovation Officer at the country’s most successful independent developer of foods and beverages for the retail foods and chain restaurant industries.
Barb is known as a taste, food trend, innovation, consumer insights, and product development expert.
As part of Barb’s role in the innovation projects that make up her daily job, she is required to taste food and figure out how to make it better. After more than 2 decades doing this, she’s honed her tasting skills and ability to help others make food taste better. She shared this insight with the world in 2012 when her book Taste What You’re Missing was published. In 2013, the paperback edition was released (under the simplified title Taste).
Barb Stuckey was instrumental in helping The San Francisco Cooking School integrate the science of taste into their curriculum. She now teaches the Fundamentals of Taste to each entering class.
She is also a regular contributor to Forbes.com where she writes about the food industry. And she sits on the advisory board of the Plant Based Foods Association.
Previously, Barb has sat on the board of the Robert Mondavi Institute for Wine and Food Science at the University of California, Davis and La Cocina, the San Francisco food incubator.
Barb Stuckey lives with her hypertaster husband, two artisan cats, and splits her time between San Francisco and Healdsburg, in the heart of Sonoma wine country. She can be bribed with good tomatoes.
Contact us at Speakers Inc and follow us on LinkedIn
Videos
Interest to Book? Send us your enquiry
No reviews available for this post.
Talent FAQ's
Do speakers charge a flat fee or by the hour?
Speaker fees can vary depending on factors such as expertise, demand, and event specifics. While some speakers may charge a flat fee for their services, others may have hourly rates. It’s best to discuss fee structures directly with the speaker or their representative to understand the pricing model.
What is the typical duration of a keynote speech and what is included?
Keynote speeches typically range from 30 to 90 minutes, with the duration determined by the speaker’s expertise, the event’s agenda, and audience preferences. Keynote speeches often include a combination of inspirational stories, practical insights, and actionable advice tailored to the event’s theme or objectives.
Does the scale of the event and audience size affect a speaker’s fee?
The scale of the event and audience size can indeed impact a speaker’s fee. Larger events with a broader reach or higher attendance may command higher fees due to increased exposure and demand. Conversely, smaller events or niche audiences may offer opportunities for more flexible pricing arrangements.
Travel expenses and other costs
Travel expenses such as transportation, accommodation, and meals are typically negotiated separately from the speaker’s fee. These costs vary depending on the speaker’s location, travel distance, and event duration. It’s important to clarify travel arrangements and expenses during the booking process to avoid misunderstandings.
Deposits and securing a booking
Many speakers require a deposit to secure a booking, with the remaining balance due closer to the event date. Deposits are often non-refundable and serve as a commitment from both parties. It’s advisable to discuss deposit requirements and payment terms with the speaker or their representative when finalizing the booking.
Additional tips and takeaways
- Virtual speaking appearances are a cost-effective alternative to high speaking fees, often 10-50% cheaper than in-person rates.
- There is typically no difference in fee for a 15-minute speech versus a 60-minute speech.
- Some motivational speakers are open to discounting their fee if hired for more than one event by the same organization.
- When browsing speakers, consider their location to keep travel costs down.
- Personal connections to your organization or event location can increase your chances of securing a renowned speaker.
- Be upfront about your needs and expectations to ensure a successful partnership.
- Speaker bureaus like Speakers Inc help guide you through the booking process to negotiate the best deal with favorable terms.
Ready to find the perfect speaker for your event? Use our advanced search feature or contact us to get started today!
You may be interested in...
- (12)
Todd Buchholz has been featured alongside such luminaries as Colin Powell, Michael Porter, and Jeff Bezos. He has been invited to guide corporate and political leaders around the world, from the UK and New Zealand parliaments, to the Mexican and Abu Dhabi stock exchanges, to tech and entertainment firms in Seoul. An internationally known consultant […]
- Travels from: Solana Beach, CA
- Finance Speakers
- (13)
Tyler Cohen Wood is a globally recognized expert in cybersecurity and digital intelligence, captivating audiences with her profound insights into navigating the ever-evolving digital landscape. With a career spanning decades in top-tier government and private sector roles, Tyler has earned her place as a trusted authority in protecting sensitive information, combating cyber threats, and fostering […]
- Travels from: Washington, DC
- Cybersecurity Speakers
- (24)
Emmitt Smith is more than a football legend; he’s a multifaceted entrepreneur, bestselling author, and sought-after motivational speaker. With a career that spans beyond the gridiron, Smith has cemented his legacy as one of the most influential figures in both sports and business. Emmitt Smith | Football Legend From his record-breaking achievements on the football […]
- Travels from: Dallas, TX
- Sporting Speakers
- (40)
- (5)
Peter Diamandis stands at the forefront of innovation, a visionary entrepreneur and thought leader dedicated to unlocking the potential of exponential technologies. Named by Fortune as one of the “World’s 50 Greatest Leaders,” Diamandis is renowned for his groundbreaking work in incentivizing innovation through the XPRIZE Foundation and for his role in shaping the future […]
- Travels from: Santa Monica, CA
- Leadership Speakers
- (45)
Ross Shafer is one of the most sought after keynote speakers and seminar leaders on the subjects of Customer Urgency and Empathy, Personal Motivation, Reinvention, and Market Relevance. He has authored nine business books yet also won international stand-up comedy competitions. He’s earned six TV Emmys as a network talk and game show host yet […]
- Travels from: Lone Tree, CO
- Motivational Speakers
- (33)
Alexandra Carter is a Clinical Professor of Law and the Director of the Mediation Clinic at Columbia Law School. In 2019, Professor Carter was awarded the Columbia University Presidential Award for Outstanding Teaching, Columbia’s highest teaching honor. Her first book, Ask for More: Ten Questions to Negotiate Anything, was published by Simon & Schuster on […]
- Travels from: New York, NY
- Negotiation Speakers
- (60)
Afua Hirsch is a prominent figure in journalism and broadcasting, known for her insightful reporting and engaging presentations. Currently serving as a journalist and presenter at Sky News, Afua is a familiar face on programs such as Sky News World News and Sunrise. As the Social Affairs Editor, she delves into a diverse array of […]
- Travels from: London, UK
- Journalism Speakers
- (37)
- (3)
Dr. Jordan Nguyen is renowned globally as a leading Human Futurist and Innovation Speaker, pushing the boundaries of what is possible in technology and humanity’s future. With a profound passion for merging cutting-edge technology with the potential of the human spirit, Dr. Nguyen captivates audiences with his visionary insights and transformative ideas. Dr. Jordan Nguyen’s expertise […]
- Travels from: Los Angeles, CA
- Futurists Speakers
Disclaimer
These remain the property of its owner and are not affiliated with or endorsed by Speakers Inc.
Fee Range Information
All talent fees exclude VAT, travel and accommodation where required.
