Swan Sit: Marketing Expert
Marketing strategist and keynote speaker Swan Sit delivers expert insights on digital transformation, brand growth, and data-driven marketing from leadership roles at Apple, Nike, and Estée Lauder.
- Highlights:
- Marketing leader with experience across tech, beauty, media, gaming, and music
- Former roles at Nike, Apple, Estée Lauder, VICE Media, Riot Games, and Warner Music Group
- Chief Marketing Officer at VICE Media
- Expert in digital transformation and brand strategy
- Formats:
Keynote speaker and marketing strategist
- Audiences:
Marketing leaders, brand managers, executives, and organizations navigating digital transformation and audience engagement
- Outcomes:
- Build modern, data-driven marketing strategies
- Strengthen brand positioning in competitive digital environments
- Adapt to evolving consumer behavior and emerging platforms
- Travels from: New York, NY
- **Fee range: On Request
Keynote Topics
The Generative Revolution: AI is Reshaping Our World
Generative AI is pushing the boundaries of human creativity and innovation at an unprecedented pace. AI can create—not just analyze—entirely new forms of workflows, sorting, predictions, and detections, as well as produce art, design graphics, write music, edit videos, and create code. With so much change, how can you prepare yourself and your organization for the AI revolution?
Swan Sit is a world-renowned entrepreneur, advisor, and AI expert with a proven track record of success in harnessing the power of emerging technologies. In this interactive session, Swan will share her firsthand experiences with AI. Audiences will come away understanding what generative AI is and how it works; real-world applications of generative AI across industries; the impact of generative AI on the workforce, creativity, and society; and how to prepare yourself—and your organization—for the generative revolution.
Branding Secrets Every Entrepreneur & Marketer Should Know
While leading digital marketing efforts globally for Fortune 500 companies like Estée Lauder, Revlon, and Nike Swan created memorable campaigns to change the way consumers feel about brands, and interact with them.
Evoking emotion to drive attention, Swan championed bold ideas including unexpected spokespeople like Colin Kaepernick for Nike or Gigi Gorgeous for Revlon, innovative technology, and pushing representation boundaries. In this presentation, Swan shares lessons from her work, and how entrepreneurs can take advantage of the same ideas to grow their own brands and businesses.
The Digital Evolution with an Eye on Audio
An impressive resume and corporate pedigree led Swan to managing the global digital marketing for billion dollar retail brands like Revlon and Nike, but it would be her adoption of eCommerce and understanding the value and power of social platforms that would ignite her career.
As the world approaches 20 years with commonly used social media platforms, new platforms and technology continue to emerge. Swan’s approach to new platform adoption coupled with Swan’s creative DNA has allowed her to make magic, racking up over 3MM followers on the audio first platform Clubhouse.
In this session Swan discusses what it takes to adopt early and approach new technology with a beginner’s mind to unite teams, articulate a grand vision, and build an audience.
Talent Short Bio
Swan Sit is a globally recognized marketing strategist, keynote speaker, and author known for her expertise in digital transformation, brand growth, and modern marketing strategy. With a career spanning fashion, technology, media, gaming, and music, she has built a reputation as a versatile and forward-thinking leader in the ever-evolving marketing landscape.
Swan began her career at Apple, where she contributed to marketing strategy for innovative, category-defining products. She went on to lead global marketing initiatives at Estée Lauder Companies, shaping campaigns for iconic beauty brands. Her leadership continued at VICE Media as Chief Marketing Officer, where she oversaw global brand and marketing strategy.
Her experience also includes leading marketing at Riot Games, helping drive the global success of titles like League of Legends, and shaping artist and brand strategy at Warner Music Group. Across each role, Swan has consistently blended creativity with data-driven decision-making to deliver measurable impact.
Read Full Bio
Swan Sit is an AI and Digital Transformation keynote speaker, corporate advisor, and angel investor. A creator with 3.7 million followers, Forbes has called Swan “The Queen of Clubhouse.” She has spoken around the world and advised Fortune 500 companies and leaders of tomorrow about AI and Web3.
For her work in digital transformation, she was named one of Entrepreneur Magazine‘s 100 Women of Impact, NFT Now’s Top 100, Unstoppable Domains Inspirational Women, Blockster Top Women in Web3, Institute of Digital Fashion Leaders’ 40 under 40, and Brand Innovators’ 40 under 40 and Marketing Women to Watch.
Currently, Swan is an Independent Board Director at publicly traded companies Edgewell and Novabay, an advisor at AF Ventures, and co-founder and CMO at Ani Energy, an energy drink company launched by TikTok stars Josh Richards and Bryce Hall.
Swan Sit has sat on the boards of industry and philanthropic organizations, including AdWeek’s Diversity and Inclusion Council, L2 Digital Think Tank, Women in Retail, Consumer Goods Technology Council, Impact Network, Foundation Rwanda, and Worldview’s Space Think Tank.
Swan Sit was previously the Global Head of Digital Marketing at Nike, Revlon, and Estée Lauder, where she led teams focused on digital transformation. Swan held two key roles as a VP at Nike: overseeing Global Digital Marketing during the Emmy-winning “Dream Crazy” campaign featuring Colin Kaepernick, and running Digital Operations, Product, Supply Chain, and Service for a $2B NA e-commerce business.
Prior to her career as a corporate executive, Swan was a management consultant at Bain, owned an ad agency focused on emotional branding, and was a product manager at Newell.
Swan Sit graduated with a BA in Economics from Harvard and an MBA from Columbia.
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