Maverick Carter: Business Marketing
Quick Facts:
- Maverick Carter is a visionary businessman who, through his accelerated experience in the business marketing industry, brings a unique and innovative perspective on branding and partnership management to every client opportunity.
- As the CEO and co-founder of LRMR Management Company, Carter is responsible for the company’s overall strategic direction and spearheads new business development efforts in the states and abroad.
- In addition, Carter plays a pivotal role in all client management endeavors, providing strategic marketing and branding advice to his clients including LeBron James, an international sports figure and one of the greatest athletes of this generation
- Travels from: Akron, OH
- **Fee range: $50,001 - $75,000
Keynote Topics
Moderated Q&A
Inspirational Story
Read Full Bio
Maverick Carter, an entrepreneur and CEO, has significantly impacted the sports and media landscape and helped usher in a new era of athlete empowerment.
As LeBron James’ longtime business partner and CEO of The SpringHill Company, Carter has channeled his passionate curiosity and determination to uplift others into building brands that develop authentic, award-winning content spanning several platforms, all with a common thread of empowering others.
The SpringHill Company owns notable brands including athlete empowerment brand UNINTERRUPTED and its More Than movement and the trailblazing hit show for leading cultural conversations, The Shop.
With an extensive background in marketing and business development, Carter was instrumental in building LRMR Ventures and in securing James’ lifetime deal with Nike, the first in the company’s history.
Carter also provides strategic insights to leading companies and several nonprofit organizations, serving on the Board of Directors for Live Nation Entertainment and Equinox Group as well as the Advisory Council for the Smithsonian’s National Museum of African American History and Culture, Walmart’s Opportunity Leadership Council and the LeBron James Family Foundation that is committed to creating generational change in his hometown of Akron.
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Maverick Carter | Business Marketing
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