Keynote Speaker | Marketing Speaker | Brand Strategist
Entrepreneurs, founders, marketing teams, business leaders, emerging brands and organizations seeking stronger positioning, more effective marketing strategies and sustainable business growth.
Lara Schmoisman is an international keynote speaker, marketing strategist, entrepreneur and business coach who helps brands turn ambitious ideas into profitable, sustainable growth. As founder and CEO of The Darl, a Los Angeles-based full-service marketing and advertising agency, she brings more than 20 years of experience across marketing, media, entertainment and brand development.
Born and raised in Buenos Aires, Argentina, Lara brings a distinctive global perspective to business. Her background spans radio, television, film, distribution and content marketing, giving her an integrated understanding of how brands attract attention, communicate value and build meaningful relationships with customers.
Her expertise lies in helping emerging and established businesses create marketing strategies that connect positioning, messaging, budgets and execution. Known for her outspoken, tenacious approach, Lara challenges businesses to move beyond disconnected marketing tactics and make more intentional decisions about where and how they grow.
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Speaker fees can vary depending on factors such as expertise, demand, and event specifics. While some speakers may charge a flat fee for their services, others may have hourly rates. It’s best to discuss fee structures directly with the speaker or their representative to understand the pricing model.
Keynote speeches typically range from 30 to 90 minutes, with the duration determined by the speaker’s expertise, the event’s agenda, and audience preferences. Keynote speeches often include a combination of inspirational stories, practical insights, and actionable advice tailored to the event’s theme or objectives.
The scale of the event and audience size can indeed impact a speaker’s fee. Larger events with a broader reach or higher attendance may command higher fees due to increased exposure and demand. Conversely, smaller events or niche audiences may offer opportunities for more flexible pricing arrangements.
Travel expenses such as transportation, accommodation, and meals are typically negotiated separately from the speaker’s fee. These costs vary depending on the speaker’s location, travel distance, and event duration. It’s important to clarify travel arrangements and expenses during the booking process to avoid misunderstandings.
Many speakers require a deposit to secure a booking, with the remaining balance due closer to the event date. Deposits are often non-refundable and serve as a commitment from both parties. It’s advisable to discuss deposit requirements and payment terms with the speaker or their representative when finalizing the booking.
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She inspires audiences to overcome adversity with resilience and determination.
Explores how humans connect with robots and future technology ethics.
He helps leaders leverage innovation to solve global challenges and scale impact.
Helping organizations earn loyalty through humanity and trust.
Helping organizations deliver memorable experiences that inspire loyalty.
Helping leaders perform with clarity, discipline, and purpose.
Leading with courage, unity, and purpose under extraordinary pressure.
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