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For your ideas to have impact, they must stick with an audience. A sticky idea is understood, remembered, and it changes something (whether opinions or behaviors or beliefs). And Dan Heath–along with his brother Chip–has literally written the book on Make Your Ideas Stick.
The Heath brothers wrote Made to Stick: Why Some Ideas Survive and Others Die, which has sold over a million copies around the world and been translated into 33 languages. The book has been used by audiences ranging from Fortune 500 CEOs to Navy admirals to pastors to teachers to a White House speechwriting team.
This new course, created 14 years after the book was published, is a practical guide to communicating more effectively. In this course, you will master the six traits that sticky ideas have in common, and you will learn to apply those traits to your own messages to make them more impactful. Case studies range from business to education to health care to online dating … with a few urban legends and proverbs thrown in for good measure.
Whether you’re giving a presentation, delivering a speech, crafting social media messages, teaching a class, or writing a persuasive pitch, you will learn specific strategies and techniques to Make Your Ideas Stick.
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Dan Heath, a renowned author, speaker, and expert in business strategy. Dan Heath, alongside his brother Chip Heath, has left an indelible mark on the business world with their insightful and impactful books.
With over 3 million copies sold worldwide and translations in 33 languages, Dan Heath’s work has influenced countless individuals and organizations.
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Dan Heath, a renowned author, speaker, and expert in business strategy. Dan Heath, alongside his brother Chip Heath, has left an indelible mark on the business world with their insightful and impactful books. With over 3 million copies sold worldwide and translations in 33 languages, Dan Heath’s work has influenced countless individuals and organizations. Dan […]
Kindra’s most comprehensive digital storytelling training program. Stories That Stick Mastery is designed to engrain the skill of storytelling into your psychology; giving you the tools to captivate customers, influence audiences and transform your business. Transform Your Purpose into a Story that Captivates and Converts Craft the 4 most critical stories to your business that […]
Being aware of and managing your emotions, as you have empathy for other people’s emotions, will allow you to make better decisions for building relationships. Using your Emotional Intelligence is the way to succeed in life. As a son/daughter, brother/ sister, friend, mother/father, grandparent, team player, employee, manager, owner… The E I Connection Course In […]
Learn the proper way to set up your business and how to start Building Business Credit for your future success. As “The Peoples Shark”, Daymond has made an impact on the hopeful entrepreneurs vying for an investment in the Tank, as well as the millions of weekly viewers sitting at home, through his relatable story […]
Today, a lot is spoken about the need to ‘digitise’ and that if you ‘want your business to succeed’ you’ll digitally transform your business by using the Human Centric Course. However, if you just ‘put’ technology into your business, all your business challenges won’t just magically disappear. You need to use that tech to make […]
Imagine two versions of yourself, 5 years into the future. What would your life be like if you continued to repeat your bad habits each day? What would life look like in five years if you stuck with good habits each day from The Habits Academy? From day to day, you may not recognize the […]
Aligned for Abundance is your birthright. AND YET IT CAN FEEL SO ELUSIVE. And maybe you’re doing all the “right things” tactically and strategically in your business or career to earn more money, and yet no matter what you do you feel like you can’t achieve the level of financial abundance you really desire. I […]
We all want to sell something: but How to sell Authentically? a product, a business idea, a service, a lifestyle, a concept, a passion project… In this How to sell Authentically course you will gain the CONFIDENCE to sell ANYTHING by being YOURSELF. After building a brand that has reached millions of people worldwide, I […]
Arlan Hamilton will show you how to raise startup capital as she did with millions of dollars as the founder of investment fund Backstage Capital, and have generated millions of dollars in revenue as the founder of three companies — Backstage, Runner, & Arlan Was Here LLC — all for a combined $20+ million in the past 5+ years! Since […]
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