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For your ideas to have impact, they must stick with an audience. A sticky idea is understood, remembered, and it changes something (whether opinions or behaviors or beliefs). And Dan Heath–along with his brother Chip–has literally written the book on Make Your Ideas Stick.
The Heath brothers wrote Made to Stick: Why Some Ideas Survive and Others Die, which has sold over a million copies around the world and been translated into 33 languages. The book has been used by audiences ranging from Fortune 500 CEOs to Navy admirals to pastors to teachers to a White House speechwriting team.
This new course, created 14 years after the book was published, is a practical guide to communicating more effectively. In this course, you will master the six traits that sticky ideas have in common, and you will learn to apply those traits to your own messages to make them more impactful. Case studies range from business to education to health care to online dating … with a few urban legends and proverbs thrown in for good measure.
Whether you’re giving a presentation, delivering a speech, crafting social media messages, teaching a class, or writing a persuasive pitch, you will learn specific strategies and techniques to Make Your Ideas Stick.
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Dan Heath, a renowned author, speaker, and expert in business strategy. Dan Heath, alongside his brother Chip Heath, has left an indelible mark on the business world with their insightful and impactful books.
With over 3 million copies sold worldwide and translations in 33 languages, Dan Heath’s work has influenced countless individuals and organizations.
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Dan Heath, a renowned author, speaker, and expert in business strategy. Dan Heath, alongside his brother Chip Heath, has left an indelible mark on the business world with their insightful and impactful books. With over 3 million copies sold worldwide and translations in 33 languages, Dan Heath’s work has influenced countless individuals and organizations. Dan […]
Welcome to the Succenergy course. I’m Tânia Tomé, economist, coach, international speaker, author, and creator of the Succenergy methodology. During my experience as a coach and businesswoman, I was approached by people who felt incomplete and unsatisfied with their lives. People worried about, relationships, money, career, business or spiritual, physical, and emotional well-being. They were […]
Let’s be honest – you want more abundance in your life with my Abundance Mini Course. YOU HAVE NEXT-LEVEL SALES AND FINANCIAL GOALS THAT YOU DREAM OF HITTING, AND YOU ALSO WANT THE EXPERIENCE OF A MORE CONSISTENT FLOW OF MONEY WITHOUT GUILT, HANGUPS OR ANXIETY. And maybe you’ve already done a lot of work […]
Build your foundation for an unshakable OVERCOME MINDSET COURSE. Why It Matters On our best days and our toughest, life is about many things — including, sometimes, tackling adversity. It may not be “easy”; it may not always seem possible; it may even be hard just to face it. But the good news is that if we are willing to […]
In today’s digital age, mastering the art of virtual communication is essential for personal and professional success to Stand Out Well in a Virtual World. Our comprehensive webinar course, “Stand Out Well in a Virtual World,” is designed to equip you with the skills and techniques needed to excel in online interactions, meetings, and presentations. […]
Successfully make working from home requires massive amounts of discipline, retraining your brain, and clearly communicating with everyone around you. This course gives you everything you need to work productively whether you work from home all the time or just a few days a month. The online course that will teach you how to increase […]
Are Your People Skills Working For or Against You? Your nonverbals are talking. It’s time for you to know what they are saying through Body Language Coaching Leaders by their very nature… lead. And you can’t lead from behind the curtain forever. Sometime. Somewhere. You’ll need to shake hands, kiss babies and do the deal. […]
Vender(te) SIN Miedo, Descubre el verdadero poder de tu marca personal y cómete el mundo vendiendo tus ideas, tu valor, tu oferta de negocio o profesional, junto a MICHELLE POLER TODOS queremos vender ALGO: Un producto, una idea, una oportunidad de negocio, un servicio, contenido de valor, un “lifestyle”. En este programa obtendrás la CONFIANZA […]
This self-paced On-Demand Certificate Program is designed to equip leaders and practitioners with research-based tools and strategies to foster digital flourishing. On-Demand Certificate Program Understand key terminology of digital wellness and the attention economy Identify the warning signs of technology addiction, dependency and distress Understand current technology trends and their impact on human behavior Discuss […]
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