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For your ideas to have impact, they must stick with an audience. A sticky idea is understood, remembered, and it changes something (whether opinions or behaviors or beliefs). And Dan Heath–along with his brother Chip–has literally written the book on Make Your Ideas Stick.
The Heath brothers wrote Made to Stick: Why Some Ideas Survive and Others Die, which has sold over a million copies around the world and been translated into 33 languages. The book has been used by audiences ranging from Fortune 500 CEOs to Navy admirals to pastors to teachers to a White House speechwriting team.
This new course, created 14 years after the book was published, is a practical guide to communicating more effectively. In this course, you will master the six traits that sticky ideas have in common, and you will learn to apply those traits to your own messages to make them more impactful. Case studies range from business to education to health care to online dating … with a few urban legends and proverbs thrown in for good measure.
Whether you’re giving a presentation, delivering a speech, crafting social media messages, teaching a class, or writing a persuasive pitch, you will learn specific strategies and techniques to Make Your Ideas Stick.
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Dan Heath, a renowned author, speaker, and expert in business strategy. Dan Heath, alongside his brother Chip Heath, has left an indelible mark on the business world with their insightful and impactful books.
With over 3 million copies sold worldwide and translations in 33 languages, Dan Heath’s work has influenced countless individuals and organizations.
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Dan Heath, a renowned author, speaker, and expert in business strategy. Dan Heath, alongside his brother Chip Heath, has left an indelible mark on the business world with their insightful and impactful books. With over 3 million copies sold worldwide and translations in 33 languages, Dan Heath’s work has influenced countless individuals and organizations. Dan […]
Discover Your Invisible Stories by taking control of the stories you tell others starts with taking control of the stories you tell yourself. Each day, your mind is filtering stories about your abilities and your worth. It’s up to you to make sure they are good ones. Diving deeper into the lessons of Kindra’s book, […]
This self-paced training program walks you through the foundations of Stress Mastery, including the 4 core habits and the Brain Recharge Process. You will also receive access to the full Stress 360 Assessment and a debrief video to help you learn about your unique relationship with stress, as you begin to transform it for good. […]
This is a program for anyone looking to expand their reach, grow their network and build an alliance of connections globally. Through the Mastering Authentic Networking program, you gain a remarkable framework anyone can use to nurture a personal network of authentic and transformational relationships. Even if you’ve never considered yourself a “people” person. And […]
Dr. Willie Jolley answers the age-old question: What are the secrets that sustain successful organizations through difficult times? How can you help you team to not only survive the setbacks of business and life, but go past just surviving to actually thriving with Turn A Setback Into A Comeback video? Dr. Willie Jolley shares answers […]
Vender(te) SIN Miedo, Descubre el verdadero poder de tu marca personal y cómete el mundo vendiendo tus ideas, tu valor, tu oferta de negocio o profesional, junto a MICHELLE POLER TODOS queremos vender ALGO: Un producto, una idea, una oportunidad de negocio, un servicio, contenido de valor, un “lifestyle”. En este programa obtendrás la CONFIANZA […]
Microexpressions are facial expressions that happen in a fraction of a second. They occur due to involuntary and voluntary emotional responses, revealing a person’s genuine emotions. The human face is constantly sending signals, and we use it to understand the person’s intentions when we speak to them. In Decode, we dive deep into these micro […]
Unleash Your Health and Potential with the Thrive State Accelerator! Are you overwhelmed by the constant pressure to perform, exhausted from a tireless schedule, feeling disconnected from your loved ones, or even noticing early signs of chronic symptoms or disease? Ever wish you could find a way to perform at your peak consistently without burning […]
People School is designed to help you advance your career, stand out from your peers, and give you the communication foundation you need. People School by Vanessa Van Edwards: Mastering the Art of Communication for Career Success Introduction In today’s competitive professional landscape, effective communication is not just a skill—it’s a crucial asset that can […]
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