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In Growth IQ videobooks, author Tiffani Bova draws on decades of experience to identify ten growth paths to help your business conquer these challenges.
Is your company recovering from a slowdown in growth? Or perhaps you can’t figure out how to sustainably scale?
You’ll learn the tools needed to tackle growth in any business and what’s worked for big brand companies like Netflix, Kylie Cosmetics, and Toms’ Shoes.
Whether you have a team of people or you’re an individual trying to make these changes, Growth IQ will help you grow your company with confidence.
I’m excited to announce that my WSJ bestselling book “Growth IQ” is now out as a videobook on LIT Videobooks! Explore the 10 essential paths that companies can adopt for growth and the components necessary for their successful implementation.
Get this videobook along with other titles from bestselling authors for your entire team with the LIT for Teams enterprise plan.LIT Videobooks is a learning & development platform where you can watch bestselling business books in under an hour. The engaging documentary-like “videobook” format enhances leadership and development programs and enables self-directed employee growth.
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Tiffani Bova has a background in sales, marketing, and customer service across both startup ventures and Fortune 500 companies.
She played a pioneering role in crafting effective go-to-market strategies for cloud-based solutions. Bova’s insights and contributions have been showcased in numerous esteemed publications such as Bloomberg, Harvard Business Review, and Forbes, among others.
Additionally, she hosts the widely acclaimed podcast What’s Next! with Tiffani Bova, featuring interviews with prominent figures in the business realm like Arianna Huffington and Seth Godin. Renowned for her expertise, Bova is a frequently requested keynote speaker, having addressed over 400,000 individuals across six continents on topics like sales transformation and business model innovation.
In recognition of her influence, Thinkers50 honored her as one of the world’s leading management thinkers in 2019.
Course Modules
Many business leaders face a crisis of prioritization. Growth IQ author Tiffani Bova walks us through her ten steps to growing our businesses in the smartest way.
In the first part, we’ll explore the core elements of business growth to focus on: Customer Experience, Customer Base Penetration and Optimized Sales.
In the second part, we continue on our journey of business growth by learning about the next three growth paths: Market Acceleration, Product Expansion, and Customer and Product Diversification. Bova uses the story of Netflix as a prime example.
In the last part, we’ll understand the last three growth paths: Partnerships, Co-Opetition, and Doing Well by Doing Good. We’ll see how these strategies helped businesses like Toms’ Shoes and Kylie Cosmetics grow sustainably.
Bova ends her guidance with some wisdom on switching growth paths and disciplined preparation before wrapping up everything we’ve learned.
Learning Points
Growth IQ Length: 3 min
Many business leaders face a crisis of prioritization. Growth IQ author Tiffani Bova walks us through her ten steps to growing our businesses in the smartest way.
Part 1 Length: 7 min
In the first part, we’ll explore the core elements of business growth to focus on: Customer Experience, Customer Base Penetration and Optimized Sales.
Part 2 Length: 6 min
In the second part, we continue on our journey of business growth by learning about the next three growth paths: Market Acceleration, Product Expansion, and Customer and Product Diversification. Bova uses the story of Netflix as a prime example.
Part 3 Length: 5 min
In the last part, we’ll understand the last three growth paths: Partnerships, Co-Opetition, and Doing Well by Doing Good. We’ll see how these strategies helped businesses like Toms’ Shoes and Kylie Cosmetics grow sustainably.
Conclusion Length: 2 min
Bova ends her guidance with some wisdom on switching growth paths and disciplined preparation before wrapping up everything we’ve learned.
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Instructor Speaking Profiles

A globally recognized keynote speaker, Tiffani is known for igniting stages and equipping audiences with actionable strategies that drive real business results. With more than 1,000 keynotes across six continents, she brings unmatched energy, credibility, and insight to every audience. She’s not just a speaker—she’s a force in the business world. A former Global Growth […]
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For your ideas to have impact, they must stick with an audience. A sticky idea is understood, remembered, and it changes something (whether opinions or behaviors or beliefs). And Dan Heath–along with his brother Chip–has literally written the book on Make Your Ideas Stick. The Heath brothers wrote Made to Stick: Why Some Ideas Survive and Others […]

Stories That Stick Implementation Program, is a deep dive into the best-selling book, Stories That Stick. Stories That Stick Deep Dive The author, Kindra Hall, takes you step-by-step through each lesson. Teaching you how to put each story into practice to transform your business. Implementation Program Learn how to find, craft and tell the 4 most […]
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