Silvia Garcia: Happiness Speaker

Customer and employee experience leader who blends emotional science with AI-driven insights to improve retention and engagement.

Quick Facts:

Highlights:
  • Silvia Garcia’s expertise lies in unraveling the intricate relationship between emotions and decision-making. 
  • As the former President of the Happiness Institute at Coca-Cola, Silvia Garcia is uniquely positioned to guide organizations through the process of cultivating a positive and productive corporate culture. 
  • Silvia Garcia’s leadership workshops are renowned for their ability to unlock the full potential of individuals and teams. 
  • Drawing from her tenure as International Marketing Director at Coca-Cola, Silvia Garcia shares invaluable insights into creating customer-centric marketing strategies that drive results. 

Formats Available: Keynote, Workshop, Breakout, Virtual Session.
Preferred Audience Sizes: Marketing/HR teams (30–250); Conferences (150–1,500).
Outcomes:
  1. Use emotional data to drive retention strategies.
  2. Apply AI insights to personalize customer journeys.
  3. Improve employee engagement through behavioral nudges.

Keynote Topics

New keynote!

Explore how you can interlace AI and human potential to leverage opportunities for innovation and growth.

SILVIA GARCIA CAN DO THE KEYNOTE IN ENGLISH, FRENCH OR IN SPANISH.

40% of our happiness is based on our actions alone. In this interesting talk, Silvia will explain the importance of having a Culture of Happiness at work. With examples and research from neuroscience and positive psychology, Silvia will make her audience understand how and why happiness is an important part of business.

Happiness at work creates tangible benefits such as increasing innovation x3, sales up to 40% or productivity, while reducing costs associated to disengagement and mental health.
 
Audience takeaways:

  • The audience will learn that happiness is not a result of being successful – it’s a requirement to become successful.
  • They will go home knowing that they have the power and tools to change their performance and success rate.

SILVIA GARCIA CAN DO THE KEYNOTE IN ENGLISH, FRENCH OR IN SPANISH.

In this informative keynote, Silvia Garcia will go through the eight ingredients that are required to create a culture of happiness at work. This keynote is based on science and research and will undoubtedly be beneficial to anyone looking to change culture and increase happiness or starting a company.

Audience takeaways:
 

  • The audience will discover the incredible advantage of having a culture of happiness at work and get important insights and tools to change their strategy, communication and culture to foster the eight important ingredients.

SILVIA GARCIA CAN DO THE KEYNOTE IN ENGLISH, FRENCH OR IN SPANISH.

There are not those who are happy and those who are not. Everyone has its share of struggles, but some know how to use their mental resilience, emotional capital, and physical resources to navigate challenges and come out stronger and happier.

Silvia surprised the audience with eight scientifically proven things people and organizations can do right now.

Audience takeaways:

  • How much of our mental health and happiness comes from our genes, how much comes from our background, and how much we can really influence (over 50%!)
  • What is happening right now has a powerful grit on our happiness but it is only temporary. If you see things as permanent and yourself as powerless, struggles will take a permanent toll on your happiness. The remedy is action! And the time is now!

SILVIA GARCIA CAN DO THE KEYNOTE IN ENGLISH, FRENCH OR IN SPANISH.

This inspiring keynote uncovers the mechanism of stress as Silvia takes her audience through the strategies and tools needed to use stress as an advantage to boost performance.

Audience takeaways:

  • The audience will learn how to control stress and stop harmful habits that lead to stress. Silvia teaches her audience how to recharge the body and soul and avoid burning out.

Silvia Garcia, the former International Marketing Director and President of the Happiness Institute at Coca-Cola, is a pioneer in the field of understanding how emotions impact consumer and employee behavior. With her unparalleled expertise, she has inspired millions to revolutionize their approach to sales, customer retention, relationship-building, leadership, and overall success. Silvia Garcia’s insights have […]

Silvia Garcia, the former International Marketing Director and President of the Happiness Institute at Coca-Cola, is a pioneer in the field of understanding how emotions impact consumer and employee behavior.

With her unparalleled expertise, she has inspired millions to revolutionize their approach to sales, customer retention, relationship-building, leadership, and overall success. Silvia Garcia’s insights have proven instrumental in transforming individuals and organizations into happier, more profitable entities.

Silvia Garcia occupies a truly unique space at the intersection of leadership, neuroscience, and psychology.

Drawing from her experience as the Global Director of Marketing and the Happiness Institute of Coca-Cola, she excels in enhancing wellbeing, engagement, communication, creativity, trust, and resilience.

Silvia’s uplifting presentations are laced with evidence-based insights, actionable takeaways, and inspiring real-life examples. Her lectures strike a perfect balance between fun and seriousness, combining data-driven content with an enjoyable delivery. Interactive and reflective, her presentations are meticulously researched and highly relevant.

Silvia embodies the essence of an empathetic leader, whose speeches never fail to leave a lasting impact. Her words spark ripples of energy, enthusiasm, and wellbeing, inspiring audiences to cultivate a culture of high resilience, trust, and collaboration. With Silvia as a guide, the journey towards higher happiness and lasting positive change is both exciting and enriching.

Silvia Garcia’s journey to becoming a renowned authority on happiness, marketing, and leadership is marked by a rich tapestry of experiences and accomplishments. With a background in marketing and a keen interest in psychology, Silvia began her career at Coca-Cola, where she quickly rose through the ranks to become the International Marketing Director. In this role, she spearheaded groundbreaking research into the correlation between emotions and consumer behavior, laying the foundation for her subsequent work.

As the President of the Happiness Institute at Coca-Cola, Silvia led initiatives aimed at understanding and enhancing employee and consumer well-being. Her innovative strategies not only boosted brand loyalty but also revolutionized workplace dynamics, leading to increased productivity and employee satisfaction.

Silvia Garcia is more than a speaker; she is a catalyst for transformation. With her deep expertise, engaging style, and unwavering commitment to helping others succeed, Silvia has earned her place as a trusted advisor to individuals and organizations around the globe.

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Q: Will this include case studies?

A: Yes — real examples and tactical playbooks.

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A: Virtual or live; workshops include tools.

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