Joey Coleman: Customer Experience

Joey Coleman a customer experience expert helping organizations turn new customers and employees into lifelong raving fans.

Quick Facts:

Highlights:
  • Developed the First 100 Days® methodology for establishing connection and retention in key lifecycles. 
  • Author of Never Lose a Customer Again (WSJ #2 bestseller) and Never Lose an Employee Again. Joey Coleman
  • Trusted advisor and speaker for brands like NASA, Zappos, Deloitte, Whirlpool, World Bank, Volkswagen Australia, and more


Formats Available: Keynotes (45–60 min), Workshops and consulting, Virtual, hybrid, or in-person delivery available

Preferred Audiences: Ideal for leaders and teams focused on customer experience, employee engagement, retention strategies, and lifecycle design.

Outcomes:
  1. Framework for designing emotionally resonant experiences in the first 100 days.
  2. Strategies to dramatically reduce churn and increase loyalty and referrals.
  3. Tactics to create a values-led culture that retains both customers and employees.
Reviews: (0 reviews)
  • Travels from: Saint Paul, Minnesota

Talent Services

Keynote Topics:

Creating Remarkable Experiences in The First 100 Days® to Gain a Customer for Life

Losing customers is the biggest threat facing businesses today – and yet most companies don’t even realize it. After making huge investments of time, money, and energy to acquire new customers, most companies see between 20-70% of those customer disappear in less than one hundred days. In an engaging and entertaining keynote, Joey Coleman will introduce you to The First 100 Days® methodology – a way of approaching your customer experience and customer service efforts that will turn new customers into lifelong fans. 

His presentation will feature research and case studies showing the importance of making a great impression and creating a remarkable experience in The First 100 Days of the customer lifecycle. 

Designed to dramatically enhance the bottom line of your business, Joey will share: 

  • How to maximize the beginning of the customer lifecycle to increase engagement 
  • How to reduce customer churn and increase overall profits 
  • How to identify your current customer’s journey and then enhance it

Joey’s entertaining and actionable presentation will give you the tools you need to transform customers into powerful advocates for your brand. The typical business Joey works with sees an increase in profits of 25-100% and an increase in customer referrals of more than 30%. You will leave his presentation with a proven road map for creating remarkable experiences that turn average customers into lifelong fans.

Creating Remarkable Experiences in the First 100 Days to Create Engaged, Long-Term Employees

Finding and keeping quality employees is one of the biggest challenges facing businesses today.

After making huge investments of time, money, and energy to hire new employees, most companies see those employees leave before they’ve meaningfully contributed to the business.

In an engaging and entertaining keynote, Joey Coleman will introduce you to The First 100 Days methodology — a way of approaching your employee experience that will turn new hires into long-term, engaged, and committed team members. His presentation features research and case studies showing the importance of making a great impression and creating a remarkable experience in The First 100 Days of the employee lifecycle.

Designed to dramatically enhance the bottom line of your business, Coleman will share:

  • How to maximize the beginning of the employee lifecycle to increase engagement and loyalty.
  • How to reduce employee churn and increase overall profits.
  • How to identify the varied journeys your different employees have and then enhance them.

Coleman’s entertaining and actionable presentation will give you the tools you need to transform employees into powerful advocates for your brand. Audiences will leave with a proven roadmap for creating remarkable experiences that turn new hires into committed, engaged team members.

What Your Customers Expect from You Now and What You Need to Do About It

The shifting values, beliefs, and expectations of customers are bringing massive change to the forefront of every industry. This trend that was already well in motion has been exacerbated by the pandemic, technological advancements, and a society that is increasingly working from home.

By focusing on the evolving expectations of prospects and customers, an organization can weather the change that is sweeping across the globe and even take advantage of these shifts to grow market share, increase customer engagement, and foster long-term loyalty.

Joey Coleman will present an informative, inspirational, and interactive keynote designed to show you how the marketplace is being dramatically altered by the shifting expectations of all customers. Building on this analysis, Coleman will teach you how to take advantage of this shift by creating remarkable interactions for your customers across the five growing categories of customer expectation: Familiarity, Anticipation, Convenience, Experience, and Similarity.

Designed to dramatically enhance the long-term viability and word-of-mouth reputation of your business, Coleman will show you:

  • How customers will be the next great disruptor in your industry.
  • How inspiring examples of creative companies around the world can spark ideas and showcase best practices for your endeavours.
  • Why customers aren’t evaluating you against your traditional competitors but rather new brands you’re not even tracking.
  • How to identify your customers’ desires and then build products, services, and systems to fulfill them.
  • How to apply a five-step process for continuing to adapt to your customers’ new expectations going forward.

Audience members will leave Coleman’s presentation with new insights about current customers’ expectations and experiences, as well as innovative ideas for enhancing experiences going forward.

Talent Short Bio

Joey Coleman is a speaker, author, and consultant renowned for his expertise in customer and employee retention. Creator of the First 100 Days® methodology and bestselling author of Never Lose a Customer Again and Never Lose an Employee Again.

Joey helps organizations design emotionally resonant, experience-driven journeys that convert new relationships into long-term loyalty. He delivers entertaining, high-impact keynotes, workshops, and consulting tailored to clients from small startups to Fortune 500s.

Joey Coleman is an internationally recognized keynote speaker, educator, and thought leader specializing in customer experience and employee retention. With over two decades of experience across multiple industries, Joey has become a trusted resource for organizations seeking to improve their relationships with customers and employees.

Known for his innovative “First 100 Days” methodology, Joey helps businesses design engaging and sustainable systems that keep customers and employees loyal long after the initial interaction. Whether addressing corporate teams or large audiences, Joey captivates with actionable insights delivered in an engaging and memorable style.

Joey Coleman has helped countless organizations ranging from small startups to Fortune 500 companies improve their customer experiences and retention rates. His strategies are designed to ensure that businesses can create lasting, impactful relationships that drive growth and success. Joey’s unique perspective on human interaction, rooted in his diverse background in law, business, and marketing, makes him one of the most sought-after keynote speakers in the field of customer and employee engagement.

When organizations like Whirlpool, NASA, Deloitte, the World Bank, and Zappos need to boost their customers’ experience, they call on Joey Coleman for assistance.

Joey’s years of consulting with top brands in various industries add to his credibility. He has worked closely with senior executives to address critical business challenges, proving that his strategies work at the highest levels of business. By drawing on actual case studies and customer testimonials, Joey demonstrates that his methods are not only effective but sustainable over time. His transparency, dedication to his clients’ success, and commitment to helping businesses grow make him a trusted partner for organizations worldwide.

Joey Coleman is a top keynote speaker who has mastered the art of customer experience and employee retention, helping organizations around the world foster stronger, more meaningful relationships. His “First 100 Days” framework and decades of experience in various industries have equipped him with unique insights and practical tools that businesses can implement right away to improve retention and satisfaction rates. Joey’s engaging presentation style, combined with his expert knowledge, makes him a valuable resource for any event.

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Talent Videos

The First 100 Days: How to Win Customers for Life

This keynote explains why the first 100 days of a customer’s experience are critical, and how businesses can build loyalty that lasts years.

Summary

The speaker introduces a powerful insight: if you get the first 100 days of the customer experience right, you create a customer for life. He illustrates this with a banking example offering a $50 bonus only after 45–100 days. The reason? Over half of new customers leave within the first 100 days.

The message is clear: those early interactions determine whether a customer stays or goes. Too often, companies focus on pushing the next purchase instead of making customers feel that choosing their product or service was the best decision they could have made.

He urges businesses to shift their mindset from transactions to experience design, delivering consistent value, reassurance, and engagement during the first 100 days. This includes follow-ups, check-ins, and gestures that show customers they are cared for—not just sold to.

The payoff is enormous: customers who make it past the first 100 days are far more likely to stay for at least five years. By raising the bar on customer experience, companies not only secure loyalty but also elevate expectations across the marketplace, benefiting all.

Key Moments

00:00 – The first 100 days define long-term customer loyalty
00:25 – Banking example: $50 incentive delayed to encourage retention
01:00 – Why customers leave within the first 100 days
01:30 – Businesses should focus on experience, not just the next purchase decision
02:15 – Importance of making customers feel great about their choice
02:45 – If customers reach 100 days, they often stay five years or more
03:15 – Raising the bar on customer experience benefits every industry

Talent FAQ's

Yes, each session is tailored to audience needs, industry, and strategic objectives. 

Speaks live: ~$30K–$50K; virtual: ~$15K–$20K.

The First 100 Days®: a system to transform new customers or employees into lifelong advocates through remarkable early experiences.

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