Lior Arussy: Customer Experience

Customer experience architect who helps organizations design differentiated experiences, and increase customer loyalty and revenue.

Quick Facts:

Highlights:
  • Lior Arussy’s expertise in Customer Experience (CX) and Strategy Execution has earned him recognition as a leading authority on a global scale. 
  • Lior’s speaking style is characterized by its dynamism and inspiration.
  • He has a unique ability to captivate audiences with his passion for driving positive change, leaving a lasting impression long after the event has concluded.

Formats Available: Keynote, CX Workshop, Journey Mapping Lab, Virtual
Preferred Audience Sizes: CX and operations teams (25–200); Conferences (150–1,500)
Outcomes:
  1. Map end-to-end journeys to identify loyalty levers.
  2. Align operations to deliver consistent brand promises.
  3. Increase customer lifetime value through targeted experience changes.

Travel & Fee Range:**

  • Travels from: Trenton, New Jersey, United States
  • **Fee range: $20,001 - $35,000

Keynote Topics

The Gen AI-Empowered Customer

The emergence of Artificial Intelligence (AI) has catapulted customers to a new pinnacle of empowerment.

This transformative role has restructured the future engagement model, compelling organizations to revisit their value creation and delivery strategies within the context of redefining customer relationships.

Excite Your Customers

Your commitment to your customers and your commitment to excellence requires you to keep your products and services relevant.

In order to get new customers and to gain more repeat customers, small business owners need to constantly examine the simple question: Are You Exceptional? Doing so guarantees your edge in today’s business world.

Address the past before you develop the future

Employees’ resistance to change is often perceived as a fear of what the unknown of the future holds, as well as an attachment to the known present and the nostalgic past. A Strativity-sponsored HBR study demonstrates that the root cause of failure of business transformation is the human factor. The real issue, however, is the past rather than a fear of the future.

Pride – The Missing Ingredient

Are your employees proud of the company they work for?

This is the most critical question for any customer transformation. Based on 15 years of designing customer experiences for organizations, we’ve learned that a critical component to success is pride in the brand.

This session will focus on what it means to create pride in a brand and, specifically, the methods to create authentic pride in your brand.

Accelerate Your Business Transformation

Organizational transformation depends on a multitude of factors, beginning with its design and implementation.

The most neglected factor in transformation is employee trust and belief in the process. After years of failed initiatives and a “launch and quit” history, employees develop a skeptical attitude.

This cynical attitude is probably the biggest obstacle to his transformation.

Talent Short Bio

Lior Arussy is a customer experience strategist with a track record of helping businesses transform how they design, deliver, and measure customer interactions. His work focuses on aligning strategy, operations, and culture so improvements are sustainable and measurable. Lior teaches frameworks to identify the moments that matter, build consistent cross-channel journeys, and tie CX efforts directly to revenue.

His talks are practical and actionable, not theoretical: attendees get templates to audit current journeys, prioritize interventions, and set KPIs. He works with leadership teams to translate customer insights into operational change, reduce churn, and improve lifetime value. Lior’s approach is suitable for executive summits, CX leadership workshops, and immersive transformation programs.

Lior Arussy stands as an eminent figure, revered worldwide for his profound insights into Customer Experience and Strategy Execution. A luminary in his field, Lior embodies the convergence of visionary thinking, consulting prowess, and an unyielding commitment to transformative change.

With over two decades of experience, he has spearheaded over 200 corporate transformations globally, earning accolades not just for his theoretical brilliance but for his hands-on, pragmatic approach to effecting real change. Lior’s distinctive ability to turn rhetoric into reality distinguishes him as a true trailblazer in the realm of organizational transformation.

Lior Arussy’s journey to becoming a revered authority in Customer Experience, Employee Engagement, and Strategy Execution is rooted in a rich tapestry of experiences. Armed with a keen intellect and an unwavering determination, Lior embarked on a mission to decode the intricacies of corporate culture and customer-centricity. His groundbreaking methodologies have been instrumental in reshaping the landscapes of numerous renowned brands, catapulting them to unprecedented heights of success.

He has also written over 300 articles for publications around the world, including the Harvard Business Review, and Chief Executive media, for which he is a regular contributing author.

A recipient of numerous awards worldwide, Arussy’s accomplishments, insights, and publications have been cited and recognized by leading media, such as The Wall Street Journal, The Financial Times, The Times of London, Smart CEO Magazine, ABC, CNBC, Bloomberg TV, and MSNBC.

He completed his undergraduate degree at Case Western Reserve University, and received his MBA from Weatherhead School of Management. He is a self-professed chocoholic.

In summary, Lior Arussy stands as a beacon of inspiration and innovation in the realm of Customer Experience, Employee Engagement, and Strategy Execution. His remarkable journey from visionary thinker to transformative change agent serves as a testament to the power of passion, perseverance, and unwavering dedication. As event planners seek to create impactful experiences that resonate with audiences long after the event has concluded, Lior Arussy emerges as a compelling choice, capable of elevating any gathering to new heights of excellence.

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Talent FAQ's

Q: Is this tactical?

A: Yes — includes templates and operational checklists.

A: CX leaders, ops, and commercial teams.

A: Journey maps, playbooks, and KPI trackers.

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