You don’t have to be a genius to be a leader of genius!
- Author: Kevin Gaskell
- Word Count: 448
Read the news article
I have been leading companies for 25 years, You don’t have to be a genius to be a leader of genius! – my earliest challenges were to rebuild a broken Porsche brand and then to inspire the team at BMW GB to achieve a 500% improvement in profit while transforming the service levels of an industry.
Since then, Kevin Gaskell has founded start-ups, driven turnarounds and built companies in numerous sectors. Our teams have won awards and been recognised as some of the best in the world. They have also created over GBP 3 billion in shareholder value.
Now that the immediate shock of the pandemic is receding, we need to lead our teams in a way which encourages agility and dynamic growth. My view is that people are incredible. Ordinary people, led well, can achieve extraordinary results. I believe that people can be inspired to stop chasing immediate rewards but rather think about building something that lasts, creating something of which they are proud. The principles and techniques of inspirational leadership are transferable. I help leaders and teams to deliver them:
1. High performance begins and ends with engagement. The leader’s role is to establish a clear vision of success. Everyone needs to understand what success will look like, what it will sound like and what it will feel like. What will it mean for the customer when we get there? Everyone in the team has a role to play so we give them the opportunity to get excited and engaged.
2. Challenges are opportunities for growth. Address the fear of change by discussing the new status we are striving for. Evaluate carefully the opportunities and the marketplace and deal only in facts. Get excited together by being enthusiastic about the freedom to make real and substantial change. Invite team members to move quickly.
3. Make it easy for the team to contribute. Build a clear, but simple, plan. Share it. Invite comments and ideas. Excite the high performers to become leaders at every level in the organisation. Be totally inclusive of talent and ideas – let people dream! Communicate the successes of individual’s ideas and improvements.
4. Praise first, challenge later. Provide regular feedback. Make heroes of the high performing teams by praising their approach to a challenge. A positive approach can be transferable to other areas. Leadership is about creating a positive culture and letting the team run. It is not the end of the world if it goes wrong.
5. Recognise that people are amazing. Leading teams to high performance is about creating the belief that ideas and challenge are progress. Set a positive example, be approachable, consistent, and make champions visible. Positive belief is an energy which transfers to others.
Further articles you may enjoy:
- (13)
Tom Goodwin: The Trends Futurist Redefining Marketing and Innovation In a world obsessed with following trends, Tom Goodwin stands out for questioning them. He’s not the kind of speaker who walks on stage to reaffirm what everyone already believes. Instead, Tom challenges assumptions, pokes holes in comfortable narratives, and demands that we look at the […]
- May 1, 2025
- (19)
The Power of Motivational Sales Speakers: Keynote Themes, Takeaways, and Audience Impact In the fast-paced world of business, sales professionals face constant challenges that demand not only skill but also a resilient mindset. Motivational sales speakers play a critical role in empowering these professionals, providing the inspiration, tools, and strategies needed to achieve success. Whether […]
- August 14, 2024
- (58)
Why Felicia Pizzonia Is the Sales Speaker Your Next Conference Needs In today’s competitive market, sales isn’t just about closing deals, it’s about understanding human behavior, adapting your mindset, and building authentic connections. That’s exactly where Felicia Pizzonia excels. A best-selling author, dynamic entrepreneur, and sought-after keynote speaker, Felicia brings a powerful blend of science-backed […]
- May 15, 2025
- (3)
On a recent flight, at almost every stop along the way, the airline I had chosen reminded me that I was flying with “the best” So can you over-compliment your CX team. Airport signage told me…the CEO appearing on the pre-flight safety video told me…the flight attendant announcements told me…well, you get the picture. The […]
- December 23, 2022
- (33)
Meet Bronwyn and Duncan Hesketh chat with Duane Rockwell about who Speakers Inc and WeSpeak Global are, the history, why they do what they do and more. Bronwyn Hesketh always said that she has THE coolest job on the planet. She gets to work with extraordinary human beings on a daily basis, connecting them with audiences […]
- January 2, 2023
- (41)
In an era where customer expectations are higher than ever, many Retail Businesses Are Failing at Customer Service and experience. Despite technological advancements and increased competition, the quality of customer interactions has seen a noticeable decline. The Failing at Customer Service Quality Recent studies highlight a troubling trend: customer satisfaction is at a decade low. […]
- April 22, 2025
- (9)
The The Character Ethic 2 vs. The Personality Ethic – Why Character Trumps Personality As Stephen Covey writes in The 7 Habits of Highly Effective People, most of the success literature published in the United States for the first century and a half after 1776 focused on The Character Ethic as being the underlying foundation of how a person can live […]
- January 24, 2023
- (4)
How to Craft Powerful Stories that Can Drive Culture Change There is an old adage that says: IF YOU WANT TO LEARN ABOUT A CULTURE, LISTEN TO THE STORIES. IF YOU WANT TO CHANGE A CULTURE, CHANGE THE STORIES. I had a first-hand experience with this very early on in my career. The MD of a […]
- January 16, 2023
