Become a powerful storyteller

Course Details

  • Cost: $0
  • Type: LinkedIn Learning
About Course

Powerful Storyteller is a way to make people care about products, brands, and causes. It can facilitate sales, marketing, presentations, and about any other task that requires a human connection.

LinkedIn Influencer and best-selling business author Shane Snow shares his approach to crafting compelling stories. Learn how to make people care with personal stories, brand stories, or any other kind of story—using the core elements of narrative and established storytelling frameworks.

Become a powerful storyteller

Find out how to maximize connections with your audience and create a culture of storytelling throughout your organization.

Contact us at Speakers Inc and follow us on LinkedIn

Award-winning journalist and innovator, Shane Snow has helped expose gun traffickers and gender discrimination, eaten only ice cream for weeks in the name of science, and helped thousands of businesses and hundreds of thousands of individuals work better through his best-selling books, Smartcuts, The Storytelling Edge, and Dream Teams.

Gallery

Course Modules

Become a powerful storyteller

  • Why great stories build relationships and make people care: 4m 54s
  • The history of storytelling and why you should care: 3m 48s
  • Chapter Quiz: 3 questions

  • Relatability: 5m 11s
  • Novelty: 2m 38s
  • Tension: 3m 23s
  • Fluency: 4m 22s
  • Chapter Quiz: 4 questions

  • Storytelling for relationship building in business
  • Using story to make more effective presentations
  • Selling and marketing yourself or your products
  • The power of putting story into what you make and sell
  • Chapter Quiz

  • Understanding audience
  • The story-relationship funnel
  • The story matrix
  • Create, connect, optimize
  • Unleashing potential energy
  • Chapter Quiz

  • Universal storytelling frameworks
  • The Ben Franklin method
  • The sludge report
  • Chapter Quiz

Learning Points

  • Plan and deliver highly memorable and impactful presentations.
  • Tell stories that capture people’s attention, stick in their minds, and motivate them to action.
  • Hold court both powerfully and persuasively—both in formal and informal settings.

Learning objectives

  • The science of great stories
  • The elements of effective storytelling
  • Building relationships via storytelling
  • Selling with storytelling
  • Building and engaging audiences
  • Using storytelling frameworks like the Ben Franklin method

Professional Certifications and Continuing Education Units (CEUs)

Project Management Institute (PMI)®
PDUs/ContactHours: 1
LinkedIn Learning has been reviewed and approved by the PMI® Authorized Training Partner Program. This course qualifies for professional development units (PDUs).

The PMI Authorized Training Partner logo is a registered mark of the Project Management Institute, Inc.

To view the activity and PDU details for this course, click here.

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Instructor Speaking Profiles

  • 18 Views
  • 5 (3 )
Shane Snow

Award-winning journalist and innovator, Shane Snow has helped expose gun traffickers and gender discrimination, eaten only ice cream for weeks in the name of science, and helped thousands of businesses and hundreds of thousands of individuals work better through his best-selling books, Smartcuts, The Storytelling Edge, and Dream Teams. A dynamic storyteller and internationally acclaimed keynote speaker, Snow has […]

  • New York, NY

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