Become a powerful storyteller
Payment Options
- Free
About Course
Powerful Storyteller is a way to make people care about products, brands, and causes. It can facilitate sales, marketing, presentations, and about any other task that requires a human connection.
LinkedIn Influencer and best-selling business author Shane Snow shares his approach to crafting compelling stories. Learn how to make people care with personal stories, brand stories, or any other kind of story—using the core elements of narrative and established storytelling frameworks.
Become a powerful storyteller
Find out how to maximize connections with your audience and create a culture of storytelling throughout your organization.
Contact us at Speakers Inc and follow us on LinkedIn
About Instructor
Award-winning journalist and innovator, Shane Snow has helped expose gun traffickers and gender discrimination, eaten only ice cream for weeks in the name of science, and helped thousands of businesses and hundreds of thousands of individuals work better through his best-selling books, Smartcuts, The Storytelling Edge, and Dream Teams.
Gallery
Course Modules
Introduction
Become a powerful storyteller
1. Why Stories Matter and Why They Work
- Why great stories build relationships and make people care: 4m 54s
- The history of storytelling and why you should care: 3m 48s
- Chapter Quiz: 3 questions
2. Elements of Effective Storytelling
- Relatability: 5m 11s
- Novelty: 2m 38s
- Tension: 3m 23s
- Fluency: 4m 22s
- Chapter Quiz: 4 questions
3. Improving Your Work through Storytelling
- Storytelling for relationship building in business
- Using story to make more effective presentations
- Selling and marketing yourself or your products
- The power of putting story into what you make and sell
- Chapter Quiz
4. Building and Moving Audiences
- Understanding audience
- The story-relationship funnel
- The story matrix
- Create, connect, optimize
- Unleashing potential energy
- Chapter Quiz
5. Honing Your Storytelling Chops
- Universal storytelling frameworks
- The Ben Franklin method
- The sludge report
- Chapter Quiz
Learning Points
Who is this for?
- Plan and deliver highly memorable and impactful presentations.
- Tell stories that capture people’s attention, stick in their minds, and motivate them to action.
- Hold court both powerfully and persuasively—both in formal and informal settings.
What will you learn?
Learning objectives
- The science of great stories
- The elements of effective storytelling
- Building relationships via storytelling
- Selling with storytelling
- Building and engaging audiences
- Using storytelling frameworks like the Ben Franklin method
Material included
Professional Certifications and Continuing Education Units (CEUs)
Project Management Institute (PMI)®
PDUs/ContactHours: 1
LinkedIn Learning has been reviewed and approved by the PMI® Authorized Training Partner Program. This course qualifies for professional development units (PDUs).
The PMI Authorized Training Partner logo is a registered mark of the Project Management Institute, Inc.
To view the activity and PDU details for this course, click here.
View Course Categories
Instructor Speaking Profiles
- (4 reviews)
- Human Behavior
Shane Snow is a renowned keynote speaker, celebrated author, and esteemed entrepreneur whose expertise in high performance, culture, and teamwork has transformed organizations worldwide. As the co-founder of the content technology company Contently and an acclaimed journalist, Shane’s insights into the dynamics of collaboration and innovation have positioned him as a thought leader in today’s […]
View other courses available
- Growth Mindset
This is a four week course which explores four key areas essential to your own personal growth and success for the power is in you. They are: WEEK 1. The Power of Calm and Presence WEEK 2. The Power of Small Changes WEEK 3. The Power of Decision WEEK 4. The Power of Your Response […]
- Instructor: Alison Canavan
- Video Course
- Innovation Courses
Legacide: Killing Legacy Thinking to Lead in the Modern World is a transformative course designed by Richard Mulholland to help leaders and organizations break free from outdated practices and embrace innovative, future-focused strategies. In today’s rapidly changing world, clinging to legacy thinking—those traditional methods, processes, and mindsets that once led to success—can be a company’s […]
- Instructor: Richard Mulholland
- Online Course
- HR Management
Say Hello to Your Guidebook on How to Manage a Hybrid Team. Get my proven, step by step, results-focused approach to leading your team in the modern world. Forget everything you know about managing a team. The world has changed, work has changed, and the way we manage our teams is no exception. How to […]
- Instructor: Erica Dhawan
- Online Course
- Business Strategy
Start, Grow and Scale your business with unparalleled skills through the Start Scale Course. With over 50 interactive training modules and 15 unique courses, Daymond John and his expert team will give you the blueprint for a successful business. As “The Peoples Shark”, Daymond has made an impact on the hopeful entrepreneurs vying for an […]
- Instructor: Daymond John
- Currently Discounted
- Business Strategy
“The 60 Day Supercharge” by Michael McQueen is a unique online masterclass designed to help you accelerate your success and build breakthrough momentum that lasts. The 60 Day Supercharge Over the course of 60 days, you will: Identify the hidden factors that may be holding you back or sapping your momentum Develop a clear and […]
- Instructor: Michael McQueen
- Online Course
- Media Training
What is The Ultimate VSL? And why do you need one? A VSL (Video Sales Letter) is the future of marketing and something you have definitely come across multiple times in a week. It incorporates automation by generating clients and revenue all day and all night. You don’t have to be in “client acquisition mode” […]
- Instructor: Kerry Barrett
- Currently Discounted
- Sales Courses
We all want to sell something: but How to sell Authentically? a product, a business idea, a service, a lifestyle, a concept, a passion project… In this How to sell Authentically course you will gain the CONFIDENCE to sell ANYTHING by being YOURSELF. After building a brand that has reached millions of people worldwide, I […]
- Instructor: Michelle Poler
- Online Course
- Branding Course
Join Crisis Ready Course for a deep-dive course that will help you take your Crisis Communication and Leadership Skills and Capabilities to the next level. Effective communication is hard—especially when emotions are running high, facts are unknown, the media is sensationalizing the story, and stakeholder demands are pouring in. In times like these, times […]
- Instructor: Melissa Agnes
- One-Time Payment
Disclaimer:
The profiles and artwork embedded on these pages are from various speakers and talent.
WeSpeak Global provides costs that are accurate at time of publishing.
These remain the property of its owner and not affiliated with or endorsed by WeSpeak Global.
Course Fee Information:
Course Fees listed on this website are intended to serve as a guideline only.