Three Communication Shifts You Can’t Afford to Ignore
The challenge today is no longer getting your message out. There are more channels than ever: blogs, Twitter, Instagram—the list goes on. The real challenge for your organization is getting your message in—getting your hyper-distracted audience to take time to engage with you.
So, what works? In this time of short attention spans and high expectations, this high-impact, high energy session demonstrates how to more effectively communicate and connect in a digital age.
We’ll examine how to:
Selling in a Social World
In this fast-paced, interactive break-out, Debra Jasper will help you not only better understand the LinkedIn platform but also teach practical, hands-on strategies to:
Polish Your Profile
Leverage Your Network
Stay Connected
Aka: You Have 8 Seconds – GO!
Debra will discuss the art of the mastering the average 8-second user attention window and getting engagement where it would otherwise be impossible.
You’ll learn what it takes to grab them by the clickers and bust through all the distractions that stand between you and those golden conversion rates you’re looking for.
You’ll gain valuable insights that Debra has honed and developed over many years on how keeping your content “short, organized, and skimmable” will boost engagement and bring you faster responses, and more lasting engagement from your audience.
She’ll explain the fine art of holding on to the elusive attention span of the average Internet user, and how to avoid distracting jargon.
As founder and CEO of Mindset Digital, Debra Jasper, Ph.D., applies her deep passion for powerful storytelling to helping professionals capture attention in a digital age.
Debra has given talks to more than 50,000 professionals around the world, from the Australian Global Internet Conference to Sweden’s Schibsted Academy and the Ukrainian Council of Ministers.
Today, tens of thousands of professionals are enrolled in her firm’s highly visual online training courses, where they earn certifications in the Social Selling Habit and Marketing in a Social World.
Before launching her digital transformation firm, Debra Jasper directed Ohio State’s Kiplinger Program in the John Glenn School of Public Affairs, where she launched the first social media fellowship for journalists in the world— working with CNN, 60 Minutes, The Washington Post, Los Angeles Times and other top newsrooms.
Debra spent more than a decade as an award-winning journalist, covering presidential campaigns and state politics and producing in-depth, investigative projects. She earned two degrees in journalism, along with a Ph.D. in Educational Policy and Leadership from Ohio State (she wrote her dissertation on the art of powerful storytelling in Appalachia).
As part of her work, Debra Jasper is immersed in studying mega trends, micro trends, culture shifts as well as leading digital transformations that move legacy workforces from reluctance to relevance.
In this time of short attention spans and hyper-distraction, Debra Jasper also teaches leaders how to write and present with clarity and impact.
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Katerina Cozias is an international on-camera host and live events emcee with a dynamic on-stage presence. Currently residing in Los Angeles, she is the producer & host of the morning radio talk show LA40. LA40 broadcasts digitally on LA Talk Radio. She is also a recurring host and collaborator with Afterbuzz TV, Book Circle Online, […]
Football coach, former player, and sports speaker Urban Meyer is currently the Ohio State University football head coach. Before joining the Buckeyes, Urban was coach at Bowling Green State University, University of Utah, and the University of Florida until his retirement at the end of the 2010 season. While with the Gators, he coached the […]
DJ Tim Lacatena, a DJ, Saxophonist, and Emcee based in Los Angeles. From Super Bowl LVII to Villa Medici in Rome to tech conferences in Silicon Valley, his aim as a DJ is to ensure audiences have an unforgettable and electrifying night! With over a decade of experience in the world of high-end events, Tim […]
Deborah Perry Piscione, a renowned authority in innovation, entrepreneurship, and the future of work in the metaverse. With a distinguished career spanning decades, Deborah has garnered international recognition for her groundbreaking insights into the rapidly evolving landscape of technology and its impact on business and society. As a sought-after keynote speaker, author, and thought leader, […]
Lt. Col. Waldo Waldman is known as the The Wingman and a Hall of Fame leadership speaker, executive coach, and author of the New York Times and Wall Street Journal bestseller Never Fly Solo. He teaches organizations how to build trusting, revenue producing relationships with their employees, partners, and customers while sharing his experiences as a combat decorated F-16 […]
Dr. Gregory Stock stands at the forefront of biotechnology and bioethics, offering profound insights into the evolving landscape of life sciences. As a biotech entrepreneur, best-selling author, and esteemed public communicator, he delves into the intricate interplay between advanced technologies and their societal implications. His compelling narratives challenge audiences to contemplate the future of human […]
Morris Morrison is a dynamic keynote speaker and thought leader with a passion for building stronger, kinder, and more focused human beings. His energy and enthusiasm are contagious, captivating audiences with his powerful messages on personal development, leadership, and overcoming adversity. Morris’s unique background and life experiences have shaped his perspective, allowing him to connect […]
Ellie Shefi epitomizes resilience and determination. Despite enduring a lifetime of challenges, including abuse, homelessness, cancer, and ongoing health struggles, Ellie has consistently defied the odds and embraced a life of empowerment and service to others. Her journey is a testament to the power of mindset, resilience, and resourcefulness. As an attorney, entrepreneur, best-selling author, […]
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