Howard A Lim: Branding Strategy
Branding strategist and keynote speaker Howard A. Lim helps organizations build authentic brands, disrupt industries, and create lasting customer trust through strategic innovation.
Quick Facts:
- Award-winning branding strategist and business advisor
- Founder of HOW Creative
- Expert in authentic branding and strategic market positioning
- Advisor to companies including Apple, Disney, and Oracle
- Formats:
- Keynote Speaker | Branding Strategist | Business Advisor | Marketing Expert
- Audiences:
- Corporate leaders, entrepreneurs, marketing teams, startups, innovation conferences, branding professionals, executive teams, and organizations seeking growth and market differentiation.
- Outcomes:
- Learn how authentic branding drives customer trust and loyalty
- Develop strategies for innovation and competitive differentiation
- Strengthen brand positioning and long-term business growth
- Travels from: Los Angeles, CA
- **Fee range: On Request
Talent Services
Keynote Topics:
How to Build Your Brand to Build Your Business
Are you thinking too small when it comes to your brand? As the visual foundation of your company, your brand has the power to influence sales, shareholder value, and relevancy. From the first impression to the last touchpoint, your brand is a key factor to build your business for long-term success.
Fortune 500 branding and business expert Howard A. Lim will show you how to define your UBP (Unique Buying Proposition) to customers, strategic partners, and investors.
You’ll gain insights on how to leverage your brand and business—regardless of what product or service you sell—to give you a competitive edge and maintain a winning strategy for months and years to come.
Armed with real-life case studies from Howard’s experience building Fortune 500 brands, you can turn your business into a unique brand that provides a memorable experience.
Brand it Right: Ignite Your Profits
If you want to see profits in your business, it’s time to pay attention to your brand. A company cannot afford to waste its budget year over year with trial-and-error branding.
By undergoing a deeper consideration of your brand, you can create a lasting positive impact that increases sales, customers, loyalty, value and overall compelling experience.
In Howard A. Lim presentation, he’ll walk you through the most common branding mistakes that cost businesses thousands of dollars each year. You’ll discover how branding your business the right way can help your company stay relevant and unique in the marketplace for the next 5, 10, or 15 years.
Explaining specific tactics such as sequencing your online and offline media for greater ROI, Howard will help you uncover ways to create a brand and culture that attracts customers and employee talent, as well as open doors to increased revenue streams.
Is Your Brand Killing Sales?
Is your business suffering from stagnated sales? You may not realize it, but the culprit could be your brand. Fortune 500 branding and business expert Howard A.
Lim has worked smarter, not harder, to bring his clients from a stalled profit plateau to year-over-year revenue growth by strategic branding and business structuring.
You’ll learn the importance of building an Authentic Brand, avoid common branding mistakes, and learn to streamline your brand’s channels into one authoritative voice. Using real before-and-after case studies, you’ll see how your brand can engage customers through smart touch points without losing them to your competition.
You’ll learn Fortune 500 branding secrets that help you create a relevant brand that ignites profits, increases your company’s value, and turns your business into a hub of fierce customer loyalty that has staying power in the marketplace.
Talent Short Bio
Howard A. Lim is an award-winning branding strategist, business advisor, and keynote speaker recognized globally for helping organizations build authentic brands that inspire trust, loyalty, and long-term success. With more than three decades of experience across branding, marketing, and business strategy, Howard has become a respected authority on how organizations can differentiate themselves and thrive in rapidly evolving markets.
As founder of HOW Creative, Howard has partnered with a diverse range of organizations, from emerging startups to Fortune 500 companies including Apple, Disney, and Oracle. His strategic insight, deep understanding of consumer psychology, and innovative approach to brand development have enabled businesses across industries to strengthen their market presence and create more meaningful connections with customers.
Howard is widely known for his influential work on “Authentic Branding,” a philosophy centered on aligning business identity, values, and customer experience to build trust-based relationships that endure. His work challenges organizations to move beyond traditional marketing tactics and focus instead on authenticity, purpose, and strategic clarity as drivers of sustainable growth.
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Fee Range Information
All talent fees exclude VAT, travel and accommodation where required.