Make Your Email Subject and Content Fun, Compelling, Curious, and Commanding To Get Quicker Responses that Pay Off!
By Joy Baldridge
Have you ever been surprised or frustrated by how few return emails you receive when reaching out to your prospects and customers/clients?
Responsiveness is at an all-time low. Everyone is overwhelmed and inundated with emails. This is nothing new. So, to Get Quicker Responses and stand out you need to do something different. Something fun, compelling, curious, and commanding.
I’ve always been ranked #1 in every sales position I’ve ever held. I currently work with the best companies in the world as a sales innovator and keynote speaker, with the sole goal of helping the best become even better at increasing revenue and productivity while decreasing frustration and stress.
These are my Golden Nuggets that have the Get Quicker Responses when it comes to receiving more and faster email replies.
The trick is creating a fun, compelling, curious, and commanding subject line.
Use of Humor
The fastest way to connect people is to make them laugh. I have a cartoon and humorous quote collection that I use to get more email replies quicker and build relationships faster, and you can start collecting too. Cartoons and quotes must be humorous and most importantly relevant and appropriate.
Problem — I met with a prospect who was the head of sales at a major bath and kitchen hardware supply organization. We were discussing the idea of me kicking off their national sales meeting. We had a great conversation. She was very interested and yet did not reply to any of my follow-up emails. I could not get a reply from her to save my life. Can you relate?
After about four weeks of crickets, I found a pertinent cartoon. It was a picture drawn of a woman in a bathtub. The caption read: “All’s well that ends in a bathtub!” A twist on the Shakespeare ubiquitous quote “All’s well that ends well.” I got a reply within minutes of hitting the send button. And you can too by using this and other ideas in this blog. (Yes, some cartoons are copyrighted. So of course, you may not be able to use the picture image. But quotes usually are not copyrighted. So, I could’ve also sent the quote without the image and had the same positive outcome with the subject line: “Humorous quote of the day!”)
Have the subject say: Cartoon of the Day — Humorous Quote of the Day — Have a Laugh on Me!
HUMOR SUBJECTS ARE FUN!
Use of Video
Many sales reps are creating video links for their email messages. The trick is to get the email opened and the video watched. Have the subject say: I made this video just for you…
The video can have you speaking about the customer and the benefits of what you have to offer them. It can introduce customers to you, your background, and products/services.
In a few videos I made to add some fun I had my dog Winter on my lap. (See photo below) Most people love animals! You may have to get permission from your manager before sending the cartoons or videos. But they work! (Recently TV and Internet advertising are using animals in their adds more than ever and this strategy works to increase visibility, Get Quicker Responses and sales!)
VIDEO SUBJECTS ARE COMPELLING
Winter, Star of my Sales Videos
Use of Persuasive Words
“Noticed” is one of the 30 most persuasive words in the English language. People like to be noticed! “Because” is another.
Have the subject say: I noticed…. Contacting you because… Put the reason in the email to get Get Quicker Responses.
Inside you can say — I noticed that you are XX and was wondering if we can briefly meet to discuss YY.
PERSUASIVE WORD SUBJECTS ARE CURIOUS
According to our research and case studies the subject that gets the MOST replies is simple but effective!
I was on a sales consulting assignment at a healthcare organization when a sales admin said she cracked the code on getting more and quicker email replies. She said she got tired of not getting replies so she started experimenting with different subject phrases. She said that after weeks of trying different subject line words, the phrase that pays 60% of the time — and far more than any other is: Reply (or Response) Requested.
So over the past 5 years since she shared these results with me, I have mentioned this as a tool at sales events. Afterwards, sales reps and mangers have called or emailed me saying, Hey, “Reply Requested” really works! Give it a try. It can work for you too on how to get Get Quicker Responses!
USE OF REPLY (RESPONSE) REQUESTED IS COMMANDING
Joy Baldridge is a Keynote Speaker, Trainer, Author & Consultant
Contact us at Speakers Inc and view WeSpeak Global
Celebrate Customer Appreciation Month with Kerry Bodine — The Voice of Customer Experience April is Customer Appreciation Month, a perfect time to reflect on the relationships that truly drive your business forward — your customers. But appreciating customers goes beyond discounts or thank-you notes. It’s about crafting experiences that make them feel seen, heard, and […]
Controversial Industry Practices: A Look at Event Planning’s Dividing Lines which thrives on creativity, innovation, and collaboration. Yet, beneath its glamorous surface lies a layer of polarizing practices that spark debates and divide professionals. These issues, while uncomfortable to address, shape the industry and influence its future. In this blog, we’ll explore some of the most […]
Here are six ways to create psychological safety to re-engage and reassure today’s anxious, disengaged and lonely workforce. Teams can be lonely places. People can feel vulnerable and exposed if they believe their teammates don’t support their ideas or appreciate their work. These interpersonal struggles intensify for remote workers who lack the support of a nodding ally […]
Getting absolutely clear about HOW TO UNCOVER YOUR PASSION is critical to your success as an entrepreneur. You want a passion that you are willing to shout from the rooftops—that you’ll share with everyone, even strangers at a cocktail party. Why is identifying your unique passion so important? Because to UNCOVER YOUR PASSION is fundamental to your […]
Practice These Skills to Become a Great Resilient Leader When my friend Petra was diagnosed with cancer, not once, but twice, life gave her no choice but to be strong. When she went into remission for the second time, she decided she was going to wake people up to the precious gift of time. Through […]
Empowering Minds: The Impact of Motivational Speakers in Atlanta, Georgia Introduction: Atlanta, Georgia, a vibrant hub of culture, commerce, and innovation, has become a focal point for individuals seeking inspiration and motivation. Within this dynamic cityscape, motivational conference speakers have emerged as catalysts for change, guiding audiences towards personal and professional growth. In this article, […]
Why Speakers Inc is the Top Speakers Bureau in California and Orange County When it comes to selecting the perfect speaker for an event, the choice can significantly impact its success. In the competitive world of event planning, the right speaker can captivate an audience, spark meaningful conversations, and leave a lasting impression. This is […]
Richard Mulholland: Redefining Leadership, AI, Resilience, and Sales In a rapidly evolving world, staying ahead in business requires more than just knowledge; it demands foresight, adaptability, and the ability to inspire change. Richard Mulholland, a renowned keynote speaker and thought leader, has emerged as a leading voice in areas that are pivotal to both individual […]
No results available
Our Mission:
© All rights reserved 2025. Designed using Voxel
Cookie | Duration | Description |
---|---|---|
cookielawinfo-checkbox-analytics | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics". |
cookielawinfo-checkbox-functional | 11 months | The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional". |
cookielawinfo-checkbox-necessary | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary". |
cookielawinfo-checkbox-others | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other. |
cookielawinfo-checkbox-performance | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance". |
viewed_cookie_policy | 11 months | The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data. |