The Essential Guide to Entrepreneurship
Payment Options
- One-Time Payment
- Cost: $69.99
- UDemy Academy
About Course
The Essential Guide to Entrepreneurship to avoid the hardest part of starting your own business is taking the first step. This course is designed for budding entrepreneurs of all backgrounds and experience levels. If you’re even remotely interested in becoming an entrepreneur or starting your own business, you can’t afford to miss out on Guy’s 30 years of hard-earned wisdom.
Discover How to Build a Business and a Brand Identity that Wows Investors and Attracts a Devoted Following
- Master the essential steps for creating your own company.
- View your startup through the eyes of marketing evangelist Guy Kawasaki.
- Improve the efficiency of your business plan by learning what steps to avoid.
- Experience a live pitch by an entrepreneur and hear uncensored feedback.
Develop a Versatile Approach to the Startup Process from a True Innovator who’s been both an Entrepreneur and an Investor
The Essential Guide to Entrepreneurship
In this course, you’ll not only learn the essential principles of starting your own business, you’ll also benefit from the course instructor Guy Kawasaki’s 30+ years of experience working as an entrepreneur, advisor, and investor.
Guy understands the entrepreneur’s point of view and the investor’s point of view, and he will help you to see your business from both sides of the table. When you take this course, you will receive privileged access to Guy’s unique anecdotal advice about his experiences working for technology giants like Apple and Google, and his role in creating several innovative Silicon Valley startups.
Contents and Overview
Whether you already have a detailed business plan or just a great idea that you’re passionate about, you’ll find value in the way this course breaks down the various concepts of the Guide to Entrepreneurship in an easy and accessible manner with plenty of real-world examples, tips and tricks, and wisdom from a seasoned entrepreneur.
- Guide to Entrepreneurship from A to Z: Starting with Launching and Pitching, moving on to Fundraising and Team Building, and concluding with Marketing and Evangelizing, this course will take you through each step necessary to start your own business.
- Interactive Exercises: You’ll watch as an entrepreneur just like yourself pitches his company to a potential investor and then hears Guy’s uncensored feedback.
- Answers to FAQs: Guy will answer several commonly asked questions that have been posted on his social media pages, including “When do you know when you have a winning idea?” and “How do you stay positive during the lows and stay calm during the highs?”
After completing this Guide to Entrepreneurship course, you will understand a range of time-tested strategies and have gained practical advice that takes you further along the journey from having an idea to being a full-fledged entrepreneur. You will gain the clarity and confidence needed to create a lasting, influential company.
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About Instructor
Guy Kawasaki is the chief evangelist of Canva and the creator of Guy Kawasaki’s Remarkable People podcast. He is an executive fellow of the Haas School of Business (UC Berkeley), and adjunct professor of the University of New South Wales.
He was the chief evangelist of Apple and a trustee of the Wikimedia Foundation. He has written Wise Guy, The Art of the Start 2.0, The Art of Social Media, Enchantment, and eleven other books. Kawasaki has a BA from Stanford University, an MBA from UCLA, and an honorary doctorate from Babson College.
Learning Points
Who is this for?
Budding entrepreneurs of all backgrounds and experience levels
Learn from an entrepreneur and investor how to launch a company with confidence and avoid common pitfalls
What will you learn?
- An overview of the key aspects of entrepreneurship
- The most important do’s and dont’s of an entrepreneur
- Anecdotal advice based on real world examples
- The critique of a live pitch by an aspiring entrepreneur
- An FAQ section where Guy answers questions asked by his social media audience
- This course is not going to do the work for you but you’ll get the clarity and confidence to do the work yourself
- This course is not for people who aren’t looking to be decision makers in their company
Material included
- 4 hours on-demand video
- 5 articles
- 21 downloadable resources
- Access on mobile and TV
- Certificate of completion
Videos
View Course Categories
Instructor Speaking Profiles
- Marketing Expert
Guy Kawasaki is a technology evangelist, author, podcast host, and keynote speaker known for making business ideas accessible and actionable. His career spans Apple, startup investing, and Canva, giving him a broad perspective on how organizations introduce new ideas, connect with customers, and build support for their products. At Apple, Guy helped market the Macintosh […]
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