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Blinkist is a digital platform that distills key insights from non-fiction books into bite-sized text and audio summaries, perfect for busy individuals seeking to absorb knowledge on the go.
Blinkist aims to help users quickly grasp the key ideas and concepts from books, allowing them to read or listen to these summaries in a short amount of time.
These summaries, often referred to as “blinks,” condense the content of a book into bite-sized, easily digestible insights, typically taking about 15 minutes to read or listen to.
Overall, Blinkist is designed for individuals who want to stay informed and learn efficiently, providing a way to consume the essence of a book without committing to reading the entire text.
The Art of the Start 2.0 solves that problem by distilling Guy Kawasaki’s decades of experience as one of the most hardworking and irreverent strategists in the business world. Guy has totally overhauled this iconic, essential guide for anyone starting anything. It’s 64 percent longer than version 1.0 and features his latest insights and practical advice about social media, crowdfunding, cloud computing, and many other topics.
Fully revised and expanded for the first time in a decade, this is Guy Kawasaki’s classic, bestselling guide to launching and making your new product, service, or idea a success.
Whether you’re an aspiring entrepreneur, small-business owner, intrapreneur, or not-for-profit leader, there’s no shortage of advice on topics such as innovating, recruiting, fund raising, and branding. In fact, there are so many books, articles, websites, blogs, webinars, and conferences that many startups get paralyzed, or they focus on the wrong priorities and go broke before they succeed.
Guy understands the seismic changes in business over the last decade: Once-invulnerable market leaders are struggling. Many of the basics of getting established have become easier, cheaper, and more democratic. Business plans are no longer necessary. Social media has replaced PR and advertising as the key method of promotion. Crowdfunding is now a viable alternative to investors. The cloud makes basic infrastructure affordable for almost any new venture.
The Art of the Start 2.0 will show you how to effectively deploy all these new tools. And it will help you master the fundamental challenges that have not changed: building a strong team, creating an awesome product or service, and facing down your competition.
As Guy likes to say, “Entrepreneur is a state of mind, not a job title.” His book will help you make your crazy ideas stick, through an adventure that’s more art than science – the art of the start.
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Ratings: 4.4 (88 ratings)
Time to Read: 20 mins
Takeaways: 11 Key ideas
Available As: Audio & text
Guy Kawasaki is a trailblazer in the realms of technology evangelism and digital innovation. Currently serving as the Chief Evangelist of Canva, a leading online design platform, he continues to shape the way businesses and individuals approach creative expression.
Kawasaki is also the creator and host of Guy Kawasaki’s Remarkable People podcast, where he interviews a diverse array of individuals who have made significant impacts in their respective fields.
With an impressive academic background, including a BA from Stanford University, an MBA from UCLA, and an honorary doctorate from Babson College, Kawasaki’s influence extends beyond his professional endeavors into academia as an executive fellow of the Haas School of Business at UC Berkeley and an adjunct professor at the University of New South Wales.
Guy Kawasaki is a trailblazer in the realms of technology evangelism and digital innovation. Currently serving as the Chief Evangelist of Canva, a leading online design platform, he continues to shape the way businesses and individuals approach creative expression. Kawasaki is also the creator and host of Guy Kawasaki’s Remarkable People podcast, where he interviews […]
Zion Unmatched is an extraordinary, deeply inspirational photo essay follows elite wheelchair racer, wrestler, America’s Got Talent contestant, and Netflix documentary star Zion Clark. Zion Unmatched This stunning photographic essay showcases Zion Clark’s ferocious athleticism and undaunted spirit. Cowritten by New York Times best-selling journalist James S. Hirsch, this book features striking, visually arresting images and an […]
Work with What You Got is about Elite wheelchair racer, wrestler, and America’s Got Talent contestant Zion Clark joins with New York Times best-selling author James S. Hirsch for a stunning memoir—recounting childhood adversity, awe-inspiring perseverance, and self-invention. When a baby named Zion Clark was born in 1997 to an imprisoned, drug-addicted mother, his future […]
Born without legs and living in foster care for years, teen Zion Clark finds his calling when he pursues competitive wrestling. A documentary short. His remarkable life story is vividly captured in the Netflix documentary titled “Zion.” The film is an intimate portrayal of his indomitable spirit and resilience as he faces the challenges of […]
In Never Eat Alone, Ferrazzi lays out the specific steps—and inner mindset—he uses to reach out to connect with the thousands of colleagues, friends, and associates on his contacts list, people he has helped and who have helped him. And in the time since Never Eat Alone was published in 2005, the rise of social media and new, […]
Unstoppable Teams by Three-time Navy SEAL platoon commander and founder of Perfect Fitness reveals how to put together teams that can accomplish any objective–by leveraging an unexpected set of values and priorities. SEALs and civilians operate in extremely different environments, but what makes both kinds of teams excel comes down to the same thing: service […]
“Alison” on Amazon Prime is a testament to the indomitable will to survive and the power of healing, offering viewers an intimate look at her life-changing experience and her impactful role as a motivational speaker and advocate for resilience and hope. Alison – The Movie In 1994, Alison Botha was abducted at knifepoint by two […]
In this truly remarkable life story “My Journey to the Top of the World”, Saray Khumalo shares her epic journey to the top of the Mount Everest. From her childhood in Zambia and Zaire, to a corporate career in South Africa, through marriage and motherhood, Saray harboured one overriding to reach the summits of the […]
“National Anthem Girl” is a documentary film that follows the heartwarming and patriotic journey of Janine Stange, also known as “The National Anthem Girl.” The film captures Stange’s ambitious quest to make history by becoming the first person to perform “The Star-Spangled Banner” in all 50 U.S. states. This endeavor was not just about setting […]
Leading without Authority (2020) explores how non-managerial employees can drive change and influence their coworkers. These blinks outline simple techniques for making a big impact in the workplace, regardless of your official title. Leading Without Authority In times of stress, we have a choice: we can retreat further into our isolated silos, or we can commit to […]
Competing in the New World of Work is both your inspiration and your road map to embracing new realities, motivating talent, and winning bold frontiers. The #1 New York Times bestselling author on how to use radical adaptability to win in a world of unprecedented change. Competing in the New World of Work You’ve shed antiquated systems and […]
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