Socialnomics

AUTHOR: Erik Qualman

Socialnomics

Socialnomics

  • Paperback
  • $19.95

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Description

The benchmark book on to the effects and implications of social media on our daily lives, and how businesses can harness its power Socialnomics is an essential book for anyone who wants to understand the implications of social media on our daily lives and how businesses can tap the power of social media to increase their sales, cut their marketing costs, and reach consumers directly.

Socialnomics

In this revised and updated second edition, author Erik Qualman presents new material based on meeting with 75 Fortune 1000 companies, 50 colleges and universities, and over 100 small businesses & non-profits since the first edition. Qualman’s materials have been used from IBM to NASA to Harvard to local businesses.

  • Lists the top ten easy opportunities that companies and organization miss when it comes to social media
  • Describes where social media should reside in an organization and the necessary building blocks for success
  • Explains why over 50 percent of companies still block social media to their employees and why this is a detriment to success
  • Shares proper training methods for your ENTIRE organization on social media; not just the chosen few
  • Reviews the top companies, organizations and individuals using social media, explaining what separates them from other companies and how to replicate their success

Social media can transform your business and your relationship with consumers. Discover what social media can do for you, and what you can do for others while using social media through Socialnomics book.

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Publisher ‏ : ‎ Wiley; 2nd edition (November 6, 2012)
Language ‏ : ‎ English
Paperback ‏ : ‎ 336 pages
ISBN-10 ‏ : ‎ 1118232658
ISBN-13 ‏ : ‎ 978-1118232651
Item Weight ‏ : ‎ 15 ounces
Dimensions ‏ : ‎ 5.7 x 1 x 8.8 inches

5x #1 Bestselling Author and Keynote Speaker Erik Qualman has performed in over 55 countries and reached 50 million people. He was voted the 2nd Most Likeable Author in the World behind Harry Potter’s J.K. Rowling.

His Socialnomics work has been on 60 Minutes to the Wall Street Journal and used by the National Guard to NASA. Qualman is a current professor of Digital Leadership at Northwestern University and his materials are used in over 500 universities. Qualman’s animation studio works with some of the world’s leading brands including Disney, Oreo, Chase, and Cartier.

  • 5 (2 reviews)
  • AI Digital Leadership

Erik Qualman, also known as “Equalman,” is a renowned keynote speaker, bestselling author, and digital leadership expert who has made a significant impact in the realms of digital transformation and social media. With a unique blend of storytelling, humor, and actionable insights, Erik has captivated audiences worldwide, helping organizations navigate the ever-evolving digital landscape. His […]

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